The exhibit, Design and Dine, focused on highlighting the brand’s products, including lighting, textiles, furniture and accessories, in a public space rather than in a traditional exhibition format. The food events were guest-curated by Helsinki-based chef Antto Melasniemi, who brought in elements of Nordic foraging to create a contemporary Finnish menu.
To create the unique space of the restaurant, HAY invited Benjamin Kempton and Melina Keays, interior stylists working with Wallpaper* magazine. ‘We combined eclecticism with bold colours, textures and shapes, suggesting new ways of using the HAY and Wrong for HAY designs,’ said Kempton and Keays in a statement. The Georgian backdrop of the interior was juxtaposed against dynamic geometrical patterns harking back to modernism.
For more highlights from the London Design Festival, read our 10 of the Best show review.