Spin cycle: Hotel complex for bike fanatics

26 : 05 : 2014 Cycling : Bicycles : Japan

Onomichi, Japan – Onomichi U2 is a new cyclist-friendly complex overlooking the Seto Inland Sea, which features a hotel, café and other amenities for the growing population of cyclists.

Onomichi U2 by Formagramma Onomichi U2 by Formagramma
Onomichi U2 Onomichi U2
Onomichi U2 Onomichi U2
Onomichi U2 by Formagramma Onomichi U2 by Formagramma

Within Onomichi U2, Hotel Cycle which – as the name suggests – is a hotel that welcomes bicycles. Guests are invited to cycle up to the check-in counter and each room features racks on the wall to keep bikes safe while not in use. Not only is the hotel built for cyclists, the rest of the multipurpose space is geared towards their lifestyle as well. Giant, the bicycle retailer, has a store and repair shop, and the Yard Café features a cycle-through window. Almost any open space in the complex allows people to travel on bike.

Onomichi U2 serves as an enclave for visitors to Shimanami Kaido, a 70km bicycle expressway that crosses six bridges and links eight small islands, and is considered to be one of the best cycling routes in the world.

In our Pedal Power Market we discuss the rise in businesses, particularly cafés, catering to cyclists. It is exciting to see other sectors, such as hospitality, consider how it might do the same.

Discover More Daily Signals
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
Foresight Friday, Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday, Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Fashion : Media : Interactive Runway
Stat: Luxury consumers set to boost wellness spending

Daily Signals

Stat: Luxury consumers set to boost wellness spending

According to The New Wellness Ecosystem report by Karla Otto and Phronesis Partners, 60% of luxury consumers in ...
Wellness : Luxury : Statistic
ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Daily Signals

ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Insights and event coverage from day two of ITB Berlin 2026. 
Travel : Itb Berlin : Hospitality
Retail Week x The Grocer: UK retail’s regional, immersive and fan-led future

Daily Signals

Retail Week x The Grocer: UK retail’s regional, immersive and fan-led future

At the Business Design Centre in London, industry professionals gathered for this year’s edition of Live: Retail Week x The Grocer, an event aimed ...
Global Events : Retail : Community
Stat: America enters its unretirement era

Daily Signals

Stat: America enters its unretirement era

The dream of retirement is slipping out of reach as rising living costs push older Americans back into the workforce.
Work : Retirement : Statistic
ITB Berlin 2026: New world order signals rising risk for global tourism

Daily Signals

ITB Berlin 2026: New world order signals rising risk for global tourism

Germany – ITB Berlin is the world’s leading travel trade show and at this year’s event former German politician Joseph Martin ‘Joschka’ Fischer del...
Travel : Itb Berlin : Global Events
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN