What do we use cookies for?
We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.
Echoing pages: Author’s novel gains digital platform
Toronto – Publisher Penguin Books has teamed up with Dare Toronto to create a digital interactive website, The Echo Project, to accompany the paperback release of Khaled Hosseini’s latest novel, And the Mountains Echoed.
Each page of the book will have a unique webpage that visually interprets the words on the physical page. Some of the webpages will be interactive, while others will show videos or play readings. With 402 pages, that means there will be 402 webpages of content – or at least that is the plan. The Echo Project is currently under way, and for any pages that do not yet have a corresponding digital interpretation, Dare Toronto is asking fans to submit their own suggestions.
The death of print books has been postulated by many, with the rise of e-readers and the internet, but The Echo Project shows that both print and digital have a place within publishing.
For more on how technology is affecting shifts in entertainment, read our Futuretainment macro trend.
Most Recent
1
Will Covid quell fashion’s ‘more is more’ mindset?:
With smaller brands struggling to stay afloat and larger brands left with...
2
How OffLimits is redefining emotional eating:
Emily Elyse Miller, founder of OffLimits, discusses disrupting the cereal...
3
Money Market: Gen Alpha:
With Generation Alpha largely viewing money as a digital concept, brands’...
4
Low-impact Interfaces:
To cut the carbon emissions of our online consumption, designers are...
5
It’s time to decolonise education, say Gen Z:
Galvanised by the Black Lives Matter movement, Generation Z are using social...
6
Chinese Travel Market:
With Chinese consumers keen to unleash their pent-up spending power, tourism...
7
Moral Commerce:
In the wake of Black Lives Matter, consumers are seeking brand allies and...
8
Inter-Covid Fashion:
In the inter-Covid period, fashion choices are becoming informed by health...
9
Raw and real: a new era for influencer marketing:
A migration towards smaller influencers more deeply in touch with their...
10
Positive Barriers:
Designers are reframing the visual language of social distancing, using...
11
Augmented Restaurants:
Augmented reality is creating unconventional, interactive dining experiences...
12
Music-powerment:
Post-lockdown, Generation Z are seeking more democratised music communities,...
13
Reworking the Workplace:
Inter-pandemic, the workplace is undergoing a reconceptualisation, from the...
14
The rise of resilience residences:
Shelter and safety are aligning with luxury living as designers create...
15