Between the lines

At the edge of Oslo’s Bjørvika district, the city’s first skyline stands tall. The Barcode project, named after the asymmetrical distancing between its residential and commercial nine- to 16-storey buildings, is designed to preserve views of the fjord.

Anti’s visual identity for the building’s online and physical spaces includes banners and installations, and finer details such as lapel pins and other accessories. The six-pronged logo is inspired by the silhouette of the skyline.

‘The result is not just a logo, it’s a system,’ Anti said in a statement. ‘A system that creates space for possibilities for the experiences between the Barcode buildings.’