Working class: Artisans reveal creative process in Milan
Workmates overview photo by JW Kaldenbach

Working class: Artisans reveal creative process in Milan

Milan – While beautiful design is guaranteed at Milan Design Week, few visitors see the work that goes into the final products. Workmates Depicted was an exhibition that focused not only on the final results, but also on the processes of creation and experimentation that are vital to an artist’s work. 

Klaas Kuiken EPS stool. photo by JW Kaldenbach Klaas Kuiken EPS stool. photo by JW Kaldenbach
Rick Tegelaar photo by JW Kaldenbach Rick Tegelaar photo by JW Kaldenbach
Workmates overview  photo by JW Kaldenbach Workmates overview photo by JW Kaldenbach

Milan – While beautiful design is guaranteed at Milan Design Week, few see the work that goes into the final products. Workmates Depicted was an exhibition that focused not only on the final results, but also on the creation and experimentation that are vital to an artist’s work.

Workmates is a collective comprising Dutch designers Joris de Groot, Rick Tegelaar, Casper Tolhuisen and Klaas Kuiken, who all work in different fields – food, fashion and product design – but have similar mindsets and working methods. In an old garage in Milan, the Workmates gathered to work on their current projects, revealing the creative processes they normally undergo in their studio when figuring out new designs. 

‘We all celebrate the relationship between craft and machine production in our work,’ Tolhuisen told LS:N Global. ‘We are connected by the experiments that we do, and by the materials and processes we use rather than our final products.’

Videos were on display at the exhibition that showed the designers’ past failures and experimentation, celebrating the highs and lows of creating new designs. Workmates Depicted is reminiscent of our Show Your Working microtrend, which traced a rise in brands revealing the artisans and craftsmanship behind their products to add to their brand story. 

Discover More Daily Signals
How playful co-creation is expanding beauty’s language

Daily Signals

How playful co-creation is expanding beauty’s language

Paris-based creative studio Buro Nōto has turned children’s unfiltered imagination into a new visual language for beauty. Created with photographer...
Beauty : Make-up : Society
Foresight Friday: Alice Crossley, principal strategic foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, principal strategic foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, principal strategic fores...
Foresight Friday : Climate Crisis : Global Drivers
Stat: Use of AI for luxury shoppers increases with wealth in the US, but decreases in China

Daily Signals

Stat: Use of AI for luxury shoppers increases with wealth in the US, but decreases in China

AI assistants are reshaping luxury shopping, influencing how consumers discover, compare and choose products, according to Face to Face With L...
Luxury : Technology : Statistic
Ikea designs for a generation living life in transit

Daily Signals

Ikea designs for a generation living life in transit

Ikea is launching Kompishäng, a new collection of 13 affordable, portable furniture pieces designed for young city dwellers navigating frequent mov...
Ikea : Moving : Living
Dior gives luxury’s literary turn a nostalgic twist

Daily Signals

Dior gives luxury’s literary turn a nostalgic twist

Dior has transformed Eric Carle’s children’s classic The Very Hungry Caterpillar into a 23-piece luxury capsule collection, bringing one of publish...
Luxury : Fashion : Nostalgia
Stat: US travellers struggle to spot AI-generated destination images

Daily Signals

Stat: US travellers struggle to spot AI-generated destination images

A new survey reveals that only 5% of American travellers can correctly identify real destination photography from AI-generated alternatives, despit...
Artificial Intelligence : Techonology : Travel
BBC revisits iconic brand campaign with 90-star film

Daily Signals

BBC revisits iconic brand campaign with 90-star film

The BBC has launched a new brand campaign re-imagining its 1986 ‘What has the BBC ever given us?’ film for a new generation.
BBC : Slogan : Heritage
Marriott brings branded residences to the French Riviera

Daily Signals

Marriott brings branded residences to the French Riviera

Marriott International’s The Luxury Collection is moving deeper into branded living with its first residences in France. Scheduled to open in 2029,...
Luxury : Travel And Hospitality : Hotels
Stat: Shopper loyalty depends on instant value, not habit

Daily Signals

Stat: Shopper loyalty depends on instant value, not habit

More than half (52%) of UK consumers would switch retailers for better loyalty rewards, according to new research from fintech company SumUp, highl...
Loyalty : Shopping : Retail
Mowe launches movement-first beauty brand for active consumers

Daily Signals

Mowe launches movement-first beauty brand for active consumers

New beauty brand Mowe has been launched with a collection of movement-focused make-up designed for sweat, heat and activity.
Beauty : Health : Movement
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN