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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Social media professional
Global – Facebook at Work has scored its largest client, the Royal Bank of Scotland, which will trial the business version of the social networking...
Facebook At Work
:
RBS
:
Banking
Big Ideas
Pay with anything
Global – MasterCard is working on technology that will turn any connected device into a mobile payment system.
MasterCard
:
Commerce For Every Device
:
IoT
Big Ideas
Make change happen
Global – Fashion label Benetton is celebrating its 50th anniversary with a global campaign dedicated to improving the working conditions of women w...
Benetton
:
United Colors Of Benetton
:
Women Empowerment Program
Big Ideas
Dutch Design Week 2015 Review
True to form, the participants of Dutch Design Week 2015 set out to shake up the status quo. Bold exhibitions by the Design Academy Eindhoven gradu...
Dutch Design Week 2015
:
Design Academy Eindhoven
:
New Bricolage Living
Big Ideas
Home sweet home
New York – Common is a residential space redefining expectations of shared living for urban dwellers.
Common
:
Brooklyn
:
Co-living
Big Ideas
Don’t want to miss a thing
US – Logistics startup Shyp wants to do away with addresses to make sure no package gets left behind.
Shyp
:
Logistics
:
Shipping
Big Ideas
Advertising on the go
Global – Travellers will soon be able to sell the blank space on their luggage to advertisers in exchange for baggage vouchers thanks to Orion Trav...
Orion Travel Tech
:
Advertising
:
Personal Luggage
Big Ideas
Off the ground
Global – The in-flight tv screen could soon become a thing of the past as more airlines introduce their own wifi networks.
WestJet
:
Lufthansa
:
WestJet Connect
Big Ideas
Save it
US – Off-price retail is here to stay and the industry is set to grow, according to the latest figures from Mintel.
Mintel
:
Retail
:
Off-price
Big Ideas
Bank anywhere
Europe – Mobile bank start-up Number26 has launched an app that turns retail spaces into banks.
Number26
:
Banking
:
Fin Tech
Big Ideas
Borderless browsing
US – Luxury e-commerce site Orchard Mile has ended the use of tastemakers, leaving customers with the freedom to choose for themselves.
Orchard Mile
:
Browsing
:
Designers
Big Ideas
Spoken word
US – Starling is a wearable device for babies that helps parents monitor their child’s language development.
Starling
:
VersaMe
:
Ed Tech
Big Ideas
Sparks can fly
UK – Supermarket chain Marks & Spencer today launched its new loyalty scheme, Sparks, which rewards its most frequent customers with exclusive cont...
M&S
:
Sparks
:
Members Club
Big Ideas
Jewels of China
China – Jewelllers Tiffany & Co. is celebrating female empowerment and personal fulfilment in its latest advertising campaign.
Tiffany
:
Wieden And Kennedy
:
Wieden+Kennedy Shanghai
Big Ideas
Frieze London 2015: Top 10
The influence of digital technology on culture was a prominent theme at Frieze London 2015, the first under Victoria Siddall’s stewardship. Post-pr...
Frieze Art Fair 2015
:
Art
:
London
Big Ideas
Luxury’s tipping point
Global – Online sales of luxury goods are set to triple in the next decade, according to consulting firm McKinsey.
McKinsey
:
Luxury
:
Consumer Behaviour
Big Ideas
WIRED 2015 Show Review
With more than 50 speakers in just two days, the WIRED 2015 show touched on topics as diverse as start-ups with a social impact to the secret behin...
Carlo Ratti
:
Exo Protein
:
Interfaces
Big Ideas
The importance of trust
Global – Amazon has filed a lawsuit against 1,114 people for posting fake reviews on its website.
Amazon
:
Fiverr
:
Reputation Economy
Big Ideas
Fowl play
Australia – A chicken has become an unlikely Twitter star, proving that there are no rules when it comes to social media strategy.
Chicken Treat
:
Fast Food
:
Twitter
Big Ideas
Emotional response
Global – Facebook Reactions spells a new era for the like button and could prove a powerful new tool for retailers.
Facebook Reactions
:
Empathy
:
Analytics
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