Close up: Andrea Crews store fuses art and fashion

10 : 05 : 2013 Paris : Neo-Memphis : Clemence Seilles

Paris – Fashion collective Andrea Crews has opened a new boutique in the Marais district of Paris that combines art and fashion with a mini-photo studio, compact library and lounge area.

Andrea Crews boutique, Paris Andrea Crews boutique, Paris
Andrea Crews store, Paris Andrea Crews store, Paris

The space has been decorated by several young designers, including Victoria Wilmotte, who created its 80s-style shiny changing rooms, Clémence Seilles, who designed its concrete marble cubes and neo-Memphis chair, and Maroussia Rebecq, founder of the collective, who designed its African ottoman chairs.

The boutique is a complex, collage-like space, where abstract shapes meet vibrant colours and marble is juxtaposed with bold, shiny surfaces to create a fresh in-store experience. 

For more examples of eclectic, psychedelic spaces, read our Kaleido-Metric design direction.

Discover More Daily Signals
BBC revisits iconic brand campaign with 90-star film

Daily Signals

BBC revisits iconic brand campaign with 90-star film

The BBC has launched a new brand campaign re-imagining its 1986 ‘What has the BBC ever given us?’ film for a new generation.
BBC : Slogan : Heritage
Marriott brings branded residences to the French Riviera

Daily Signals

Marriott brings branded residences to the French Riviera

Marriott International’s The Luxury Collection is moving deeper into branded living with its first residences in France. Scheduled to open in 2029,...
Luxury : Travel And Hospitality : Hotels
Stat: Shopper loyalty depends on instant value, not habit

Daily Signals

Stat: Shopper loyalty depends on instant value, not habit

More than half (52%) of UK consumers would switch retailers for better loyalty rewards, according to new research from fintech company SumUp, highl...
Loyalty : Shopping : Retail
Mowe launches movement-first beauty brand for active consumers

Daily Signals

Mowe launches movement-first beauty brand for active consumers

New beauty brand Mowe has been launched with a collection of movement-focused make-up designed for sweat, heat and activity.
Beauty : Health : Movement
How Kimba is turning scent into a sleep interface

Daily Signals

How Kimba is turning scent into a sleep interface

Sleep technology company Kimba has raised £4m ($5.4m, €4.7m) in seed funding for an AI-powered bedside device that releases personalised scents thr...
Sleep Market : Fragrance : Wellness
Stat: More than one-third of Americans are now in optimisation mode

Daily Signals

Stat: More than one-third of Americans are now in optimisation mode

More than 36% of Americans now consider themselves to be in optimisation mode, actively pursuing better health, longevity and peak performance, acc...
Optimisation : America : Lifestyle
The Future Laboratory and Liganova partner for Memories of Truth exchange of ideas

Daily Signals

The Future Laboratory and Liganova partner for Memories of Truth exchange of ideas

The Future Laboratory and experiential design agency Liganova co-hosted Memories of Truth on 16 July, an evening of insights, panel discussions and...
Live Events : The Tech Resistors : Technology
Dove Men+Care turns fitness tracking into a product trial through Strava partnership

Daily Signals

Dove Men+Care turns fitness tracking into a product trial through Strava partnership

Dove Men+Care has partnered with fitness app Strava to launch its reformulated 2-in-1 Shampoo + Conditioner, using a branded fitness challenge to e...
Beauty : Running : Fitness
Stat: US travellers are looking beyond familiar destinations

Daily Signals

Stat: US travellers are looking beyond familiar destinations

Between January and May 2026, American travellers made 29.1m international trips, up 23% compared with the same period in 2019, according to analys...
Travel And Hospitality : Emerging Epicenters : Overtourism
Watchmaker Shinola reframes time as a luxury in latest campaign

Daily Signals

Watchmaker Shinola reframes time as a luxury in latest campaign

London-based creative studio GentleForces has unveiled Set the Pace, the first brand campaign for US watchmaker Shinola.
Time : Watches : Advertising
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN