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IMS Health Allergy Alert app with Ford IMS Health Allergy Alert app with Ford
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Fifth gear: If LS:N Global made a car

25 : 12 : 2012 Nissan : Medicar : Inpatients

London – Driving a car designed by LS:N Global would be convenient, friction-free, and useful even for those who live in urban centres.

Spending too much time in the car is not just bad for the environment, but for your health too. LS:N Global’s model would keep Inpatients in mind, and its interior would be fitted to a Medicar system as standard. The LS:N Global model would be built for comfort too, and would use Nissan’s Premium-feel technologies to give a human touch to the seats and dashboard.

As Lauren Anderson, innovation director of the Collaborative Lab, told LS:N Global in the spring: ‘Our society is progressing , placing importance on access rather than ownership.’ With this in mind, you wouldn’t own an LS:N Global car, it would come as part of a service, available to use whenever you need. This would reduce the number of cars parked and taking up space in our cities. For more on this sharing ethos, read our market feature on Collaborative Consumption. 

Now for another shock: our vehicle may not even qualify as a car. In cities where cars are no longer suitable for their environment, LS:N Global would abandon the outdated four-wheel model and create a gyroscope-stabilised electric two-wheel vehicle. For a working example of this, read our Seed story about the C-1 by Lit Motors. 

Not only would you be able to weave through the car-driving laggards, you would also be able to plan the most efficient route. And in-car connectivity would be fitted as standard in LS:N Global’s model. 

If LS:N Global made… 2012 is a series of reports reflecting the LS:N Global team’s pick of the best innovations of the year, and those that are most relevant for consumers in 2013.

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