Flying the flag: City finds room for culture

Flying the flag: City finds room for culture

Flying the flag: City finds room for culture

Melbourne – Travel guide Lost & Found has created a hotel room in Melbourne that lets visitors experience the city’s culture as well as read about it.

The Lost & Found Hotel Room, designed by local architects firm Six Degrees, is a physical interpretation of the company’s printed tourist guide, which artist Jonathan Zawada has curated this year. The publication’s masthead has been transformed into a hand-sewn flag, and its graphic icons have been incorporated into a floor rug.

Other items in the room help to reflect local creative businesses. Rugs have been sourced from Australian designer label ffiXXed, pottery from local craftsperson Shelley Panton, and bikes from vintage bike hire store The Humble Vintage Hire Co. Should guests feel peckish, food is served by Captains of Industry, an innovative leisure space downstairs that combines tailor, café and bar.

‘The idea of the Lost & Found Hotel Room is to tell the story of Melbourne,’ says Chris Barton, cultural director of Right Angle Studio, which facilitated the project. ‘This year’s room has evolved to become a stand-alone space, rather than one room in a pre-existing hotel.’

The project is a great example of how travellers can be immersed in local culture even inside their hotel room. Read more about Right Angle Studio and Captains of Industry in our Innovate section.

Discover More Daily Signals
The Trend: The Great Beauty Blur

Daily Signals

The Trend: The Great Beauty Blur

2025 marks a critical inflection point for beauty. The sector, once defined by diversity and creativity, has grown increasingly monotonous, as glob...
Beauty : Wellness : Identity
The Big Idea: Neo-community Market

Daily Signals

The Big Idea: Neo-community Market

Brands are redefining engagement by transforming followers into communities where belonging is the ultimate currency.
Beauty : Engagement : Community
The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

Daily Signals

The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

In a provocative campaign in October 2025, skincare brand The Ordinary called out the beauty industry’s reliance on pseudo-scientific language.
Beauty : Skincare : Cosmetics
The Viewpoint: Reframing Ageing

Daily Signals

The Viewpoint: Reframing Ageing

Jacynth Bassett, founder and CEO of Ageism Is Never In Style, is reshaping the conversation around ageing, positioning it as a privilege rather tha...
Beauty : Marketing : Ageing
The Space: Koyia perfumery asks customers to pay with time rather than money

Daily Signals

The Space: Koyia perfumery asks customers to pay with time rather than money

In September 2025, Swedish fragrance brand Koyia introduced a forest-based retail concept where the only currency is time.
Beauty : Retail : Fragrance
The Trend:  The New Age of Discovery

Daily Signals

The Trend:  The New Age of Discovery

Where can consumers still find newness amid algorithm fatigue, ad blockers and saturated content platforms? Part of the answer lies in gatekeeping ...
Technology : Discovery : Retail
The Big Idea: The Future of  Dating Apps

Daily Signals

The Big Idea: The Future of Dating Apps

Hinge is the ‘designed to be deleted’ dating app now turning to real-life connections to tackle Gen Z loneliness. The Future Laboratory spoke to pr...
Technology : Dating Apps : Hinge
The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Daily Signals

The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Apple’s 2025 Christmas campaign A Critter Carol puts human craftsmanship front and centre.
Technology : Advertising & Branding : Apple
The Viewpoint: Cyberchondria and Its Cure

Daily Signals

The Viewpoint: Cyberchondria and Its Cure

The democratisation of medical knowledge – and the spread of fake news – has opened the doors to a new kind of cyberchondria. Jay Topham, co-founde...
Technology : Cyberchondria : Health
The Space: Koibird’s London store mixes digital and physical

Daily Signals

The Space: Koibird’s London store mixes digital and physical

A new wave of designers is bridging the virtual chaos of gaming realms and extended reality with the tactile authenticity of human craft.  
Technology : Retail : Design
You have 0 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN