Wood in Process by Envisions and Finsa, Milan. Illustration by Elvis Wesley Wood in Process by Envisions and Finsa, Milan. Illustration by Elvis Wesley
Wood in Process by Envisions and Finsa, Milan. Photography by Ronald Smits Wood in Process by Envisions and Finsa, Milan. Photography by Ronald Smits
Wood in Process by Envisions and Finsa, Milan. Sample by Simone Post. Photography by Ronald Smits Wood in Process by Envisions and Finsa, Milan. Sample by Simone Post. Photography by Ronald Smits
Wood in Process by Envisions and Finsa, Milan. Sample by, Henriette Tilanus. Photography by Ronald Smits Wood in Process by Envisions and Finsa, Milan. Sample by, Henriette Tilanus. Photography by Ronald Smits

Milan Salone 2017: Provocative prototypes

06 : 04 : 2017 Milan Salone 2017 : Material Futures : Anti-Materials

Milan – Design collective Envisions has collaborated with Spanish MDF manufacturer Finsa to imagine the future of wood as a material.

  • 12 designers were given free rein to experiment with raw fibres, adhesive resins and by-products of MDF
  • A virtual reality experience also revealed the Finsa factories and new material possibilities through a digital landscape

With the aim of being an industry-inspiring laboratory, the Envisions collective’s latest project serves as an impressive incubator for conceiving new identities for wood.

‘We decided to exhibit material processes rather than final objects, as the possibilities of experiments are often undervalued,’ designer Simone Post tells LS:N Global. ‘This way of working is more familiar for designers, but is less common for corporate companies and has a lot of value.’

Offering a contemporary exploration of mundane MDF, the highly visual, playful and textured prototypes offer a glimpse into the future potential of ubiquitous materials and their potential applications.

The Big Picture

For more on the changing perceptions of low-value materials within the realms of luxury design, and the leading designers that are driving this, read our Anti-Materials design direction. LS:N Global will be reporting live from Milan Salone Internazionale del Mobile all week, so keep an eye on our Briefing and Shows sections.

Discover More Daily Signals
Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Daily Signals

Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Merrell is celebrating its 45th anniversary with the launch of its first global brand platform, It Starts Outside, and a new creative direction aim...
Sports : Wellness : Advertising & Branding
Men’s Health magazine republishes deleted CDC pages as public health information disappears

Daily Signals

Men’s Health magazine republishes deleted CDC pages as public health information disappears

Men’s Health magazine is republishing online pages and datasets previously accessible on the Centers for Disease Control and Prevention website.
Health And Wellness : Public Health : Media
Stat: How convivial dining is on the decline

Daily Signals

Stat: How convivial dining is on the decline

Nearly one in five people now eat dinner on the sofa, according to a new global study by Ingka Group (Ikea’s parent company) – a sign that the...
Food : Drink : Statistic
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
Foresight Friday, Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday, Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Fashion : Media : Interactive Runway
Stat: Luxury consumers set to boost wellness spending

Daily Signals

Stat: Luxury consumers set to boost wellness spending

According to The New Wellness Ecosystem report by Karla Otto and Phronesis Partners, 60% of luxury consumers in ...
Wellness : Luxury : Statistic
ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Daily Signals

ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Insights and event coverage from day two of ITB Berlin 2026. 
Travel : Itb Berlin : Hospitality
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN