Curiosity shop: Retail goes surreal in new collaboration

Curiosity shop: Retail goes surreal in new collaboration

Curiosity shop: Retail goes surreal in new collaboration

Tracy Neuls, Nina Saunders and Sanderson collaboration Tracy Neuls, Nina Saunders and Sanderson collaboration
Tracy Neuls, Nina Saunders and Sanderson collaboration Tracy Neuls, Nina Saunders and Sanderson collaboration
Tracy Neuls, Nina Saunders and Sanderson collaboration Tracy Neuls, Nina Saunders and Sanderson collaboration
Tracy Neuls, Nina Saunders and Sanderson collaboration Tracy Neuls, Nina Saunders and Sanderson collaboration

London – A collaboration between the British textile company Sanderson, footwear designer Tracey Neuls and contemporary artist Nina Saunders is creating a surreal retail environment.

The Most Curious installation in Neuls’ shop, TN_29, features a sculpture by Saunders: a melting chair upholstered in blue and white vintage Sanderson textile sit next to a series of thin tree trunks. Two shoe designs by Neuls are also on show; covered in red and green Sanderson textile, they appear like falling leaves.

The project will be on display until 30 June at 29 Marylebone Lane. Read more on partnership brands in our report on the new Brandtocratic era.

Discover More Daily Signals
Pinterest bets on conversational commerce

Daily Signals

Pinterest bets on conversational commerce

Pinterest has launched Ask Pinterest, an experimental AI-powered shopping app that transforms product discovery into a conversational experience.
Discovery : Technology : Pinterest
EA launches in-game advertising platform for brands

Daily Signals

EA launches in-game advertising platform for brands

Electronic Arts has launched EA Advertising, a platform enabling brands to market directly within gameplay through dynamic, real-time placements, i...
Gaming : Advertising : Marketing
Stat: Gen Z women face historic motherhood delay

Daily Signals

Stat: Gen Z women face historic motherhood delay

Gen Z women are set to become mothers later than any previous UK generation, according to projections from the Office for National Statis...
Parenthood : Lifestage : Statistic
Google Earth launches web flight simulator for virtual travel

Daily Signals

Google Earth launches web flight simulator for virtual travel

Google Earth has launched its long-running flight simulator as a web browser feature, transforming what was once a desktop-only Easter egg into a g...
Travel : Hospitality : Simulations
Foresight Friday: Ayesha Evans, marketing assistant

Daily Signals

Foresight Friday: Ayesha Evans, marketing assistant

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, marketing assistant Ayesh...
Travel : Hospitality : Off-grid Tourism
Stat: Why fashion’s sustainability message is still getting lost

Daily Signals

Stat: Why fashion’s sustainability message is still getting lost

Fashion consumers remain confused by sustainability language, according to a Paris Good Fashion and Make.org consultation spanning France, Ita...
Fashion : Sustainability : Environmental Impact
Etsy celebrates independent sellers with Shop Other Jeffs campaign

Daily Signals

Etsy celebrates independent sellers with Shop Other Jeffs campaign

Online marketplace Etsy has launched a humorous Shop Other Jeffs campaign ahead of Amazon Prime Day, spotlighting independent sellers as an alterna...
Technology : Retail : Resistance
Oregon tribes co-create new Indigenous visitors guide

Daily Signals

Oregon tribes co-create new Indigenous visitors guide

Experience Indigenous Oregon is a new free travel guide developed by Travel Oregon in partnership with the state’s nine federally recognised tribes.
Travel : Hospitality : Indigenous
Stat: World Cup viewers seek social connection in hospitality

Daily Signals

Stat: World Cup viewers seek social connection in hospitality

The World Cup is set to drive 9.3m consumers into UK pubs, bars and restaurants this summer, highlighting the continued power of live sport to turn...
Hospitality : Sports : Statistic
Smartphone Free Childhood reframes online harms through 1990s nostalgia

Daily Signals

Smartphone Free Childhood reframes online harms through 1990s nostalgia

Grassroots movement Smartphone Free Childhood (SFC) has launched a campaign film that reframes children’s online harms through the nostalgic lens o...
Social Media : Technology : Online Safety
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN