Oxfam's London pub charges based on your net worth

UK – Oxfam is opening a pop-up pub, The Fair Pour, in London’s Holborn on 21 January 2025, where the price of a drink reflects your net worth.  

Coinciding with the Davos World Economic Forum, the non-alcoholic pub aims to highlight growing wealth inequality and spark conversation about fairer tax systems. Patrons will pay what they feel is fair based on their wealth, challenging the disparity between the super-rich and the rest of society.  

Kelly Mundy, Oxfam’s senior campaigns manager, said in a press release: ‘Wealth inequality is the shocking reality of our society. Bold solutions like progressive taxation and investment in public services are essential for creating a more equal playing field.’

The one-day event runs from 12:00pm to 9:00pm and includes a quiz at 7:00pm. Perfect for those doing Dry January, The Fair Pour offers a menu of booze-free beers, wines and mocktails, including cheeky creations like the Old Money Fashioned and The Billionaire’s Breeze.

For more innovations related to the sober movement, head to our Sober Bars report.