'Branding'

Chime offers financial wellness to the everyman

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Chime offers financial wellness to the everyman

Challenger bank Chime is positioning its services as both accessible and wellness-driven, through its new animated ad spot.
Finance : Banking : Society
Wanda Box elevates at-home global dining

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Wanda Box elevates at-home global dining

The experiential dining kit provides flavours, sounds and items to help people recreate restaurant-style tastes and ambience at home.
Food : Drink : Home Eatertainment
Canon’s photo Truthmark combats fake news

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Canon’s photo Truthmark combats fake news

The Truthmark initiative aims to tackle press imagery from being co-opted for fake news.
Media : Photography : Technology
A delivery-only restaurant by London's top chefs

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A delivery-only restaurant by London's top chefs

Hot 4 U is a new delivery and collection-only restaurant supporting local chefs.
Food : Drink : Covid-19
Covid-19: Boots’ civic action to aid domestic violence victims

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Covid-19: Boots’ civic action to aid domestic violence victims

Boots has launched an initiative to aid domestic abuse victims at its UK pharmacies.
Covid-19 : Coronavirus : Domestic Abuse
Algae shoes for sustainable families

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Algae shoes for sustainable families

Canada – Native Shoes is expanding its footwear line with the launch of new designs and versions for children.
Sustainable : Footwear : Algae
The Makeup Museum tackles loneliness with memories campaign

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The Makeup Museum tackles loneliness with memories campaign

Generations of Beauty is a social media campaign from The Makeup Museum, celebrating the history of make-up and how it connects generations.
Beauty : Society : Customer Experience
Covid-19: Haus creates bespoke aperitifs to support restaurants

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Covid-19: Haus creates bespoke aperitifs to support restaurants

The direct-to-consumer brand of aperitifs has collaborated with nine US restaurants to create a range of bespoke blends.
Food : Drink : New York
Covid-19: This tracker documents real-time product shortages

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Covid-19: This tracker documents real-time product shortages

A science and tech researcher has created a live coronavirus shortage and economic impact tracker using Google Maps.
Covid-19 : Retail : Transparency
Puma and CSM consider fashion’s waterless future

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Puma and CSM consider fashion’s waterless future

The sports brand has teamed up with BA Fashion students at Central Saint Martins (CSM) to explore future textile manufacturing for a more sustainab...
Fashion : Design : Campaign
Hard seltzers with a focus on wellness

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Hard seltzers with a focus on wellness

Maha has launched a range of organic hard seltzers focusing on active lifestyles and overall wellbeing.
Drinks : Alcohol : Hard Seltzer
Packaging waste as an art form

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Packaging waste as an art form

A new exhibition at Hugo Michell Gallery in Australia is shedding light on existing views around packaging, and questioning the potential of waste ...
Packaging : Alternative Packaging : Design
Dazed Beauty curates a beauty counter for Generation Instagram

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Dazed Beauty curates a beauty counter for Generation Instagram

Dazed Beauty has teamed up with Selfridges to create an interactive pop-up retail experience.
Beauty : Retail : Dazed & Confused
Just Eat experiments with seaweed-based packaging

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Just Eat experiments with seaweed-based packaging

Just Eat is taking action against the ecological impact of food delivery by trialling the use of seaweed in its delivery boxes.
Food : Materials : Fast Food
The Barbican questions modern masculinity

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The Barbican questions modern masculinity

The Barbican Centre’s latest exhibition considers how masculinity has been socially constructed over time, through the medium of film and photograp...
Society : New Masculinity : Culture
Wishful skincare is a suits-all solution

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Wishful skincare is a suits-all solution

Huda Beauty is expanding into skincare with the launch of the Wishful cruelty-free and clean beauty line.
Beauty : Wellness : Skincare
Jaguar’s shape-shifting car seats target health

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Jaguar’s shape-shifting car seats target health

Jaguar is tapping into the wellness movement with an adjustable seat designed to mitigate health risks associated with sitting for long periods.
Mobility : Health : Wellness
Cinema becomes the antidote to digital distraction

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Cinema becomes the antidote to digital distraction

A new ad by Vue Cinemas draws attention to the world’s digital distractions – and encourages people to remain focused by heading to the cinema.
Media : Technology : Entertainment
American consumers feel awkward about luxury

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American consumers feel awkward about luxury

A new study by the Journal of Consumer Research suggests that luxury purchases can often make consumers feel inauthentic.
Luxury : Wealth : Uneasy Affluence
Lexilife’s smart lamp can reduce the effects of dyslexia

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Lexilife’s smart lamp can reduce the effects of dyslexia

French company Lexilife has introduced a smart light for dyslexics, The Lexilight, at this year’s CES exhibition.
Technology : Design : Inclusivity
The Interview: Charlotte Ferguson on where skincare meets psychology

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The Interview: Charlotte Ferguson on where skincare meets psychology

We spoke to Charlotte Ferguson, founder of wellness brand Disciple, about why psychodermatology is a growing field in treating stress-related skin ...
Beauty : Wellness : Psychodermatology
Alexa is now able to express emotion

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Alexa is now able to express emotion

Amazon’s latest voice-tech capabilities allow the AI tool to express human-like personality traits.
Technology : Media : Amazon Alexa
TypeCase is a tactile keyboard for the differently abled

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TypeCase is a tactile keyboard for the differently abled

The accessible keyboard has just five buttons, instead of 50.
Technology : Inclusivity : Design
Hot:Second is swapping physical clothes for digital garments

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Hot:Second is swapping physical clothes for digital garments

A world-first pop-up store where physical products can be traded for digital experiences.
Fashion : Retail : Sustainability
The Wall Street Journal promotes the value of print media

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The Wall Street Journal promotes the value of print media

In a new ad campaign, The Wall Street Journal highlights the overwhelming nature of modern media in an age of misinformation.
Media : News : Society
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