My fair lady: A magazine for modern women

22 : 10 : 2013 Natural : Print : Athena Woman

New York – Verily magazine began with a discussion over brunch about the failings of the women’s magazines market. Co-founders Kara Eschback and Janet Sahm felt that current offerings did not reflect modern, urban women, and decided to create a magazine that would do so. Featuring fashion, relationships and lifestyle content, Verily strives to change the conversation.

One of the biggest differentiators between Verily and the rest of the women’s magazines world is the lack of Photoshop-altered images. ‘We firmly believe that the unique features of women – be it crows feet, freckles or a less-than-rock-hard body – contribute to their beauty and therefore don’t need to be removed or changed,’ reads the online mandate.

Verily celebrates every woman, creating relatable content rather than unattainable dreams. For more, read our microtrend on the new women-friendly wave of Womazines.

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