Wine draw: Filirea gi wears process on its sleeve

Bottles of the limited-edition wine are wrapped in silk-screen-printed paper featuring illustrations to emphasise the human element of wine production.

Doodles on the packaging show the wine being created, from sunshine, rain clouds and grapes being harvested to its fermentation and bottling. 

The packaging, by Athens-based designer Christos Zafeiriadis, is another example of our Scrawl Script design direction, in which brands use expressive, simple sketches on their products to communicate transparency and their human side.