Just add water: Branding & Packaging that becomes a bowl

30 : 04 : 2013 Biodegradable : Bio-based : Hanna Billqvist

Sweden – Swedish research company Innventia and designers Anna Glansén and Hanna Billqvist have created Sustainable Expanding Bowl, re-usable food packaging that is completely sustainable.

Brands no longer see packaging as mono-functional or disposable, but as transformable, and are creating eco-friendly packaging that unfolds and morphs into something new, as we reported in our Playful Packaging microtrend.

The packaging, created to hold freeze-dried food, instantly expands into a bowl that users can eat from when hot water is added. The packaging comes in a compressed state, saving on transport space and costs, and is made from bio-based and biodegradable material. With its white aesthetic and twisted design, the packaging is also visually appealing.

You have 2 free News articles remaining. Sign up to one of our membership packages from just £100 a month.
View Subscription Offers Sign in

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more