The Iceland Whalebone project, ECAL, photography by Emile Barret
The Iceland Whalebone project, ECAL, photography by Emile Barret The Iceland Whalebone project, ECAL, photography by Emile Barret

Lovely bones: ECAL unveils primitive work in Milan

12 : 04 : 2013 Raw Materials : Hrefna : Primative Tools

Milan – The Iceland Whale Bone project, a collaboration between 17 students at École Cantonale d’Art de Lausanne (ECAL) and the Iceland Academy of the Arts, is the result of a one-week workshop in which the two groups embarked on a design experiment in a barren landscape.

‘It was about going back to basics,’ ECAL’s Milos Ristin tells LS:N Global. Raw materials collected from the sea such as shark skin and shards taken from whale carcasses such as bone and tooth were used as resources.

‘It didn’t make sense to do things in a pragmatic way, simply because the environment didn’t invite us to follow that path,’ says designer Brynjar Siguroarson. Using only the primitive tools available to them, the designers developed a series of sculptural functional pieces, all holding the raw markings of their origin. The primitive collection includes Hrefna, an object composed from the skull of a minke whale, and Hákari, a collection of intricate blades made from the razor sharp teeth of the north Atlantic Greenland shark. 

For other examples of the sensitive use of animal bio-products, see Studio FormaFantasma’s project Craftica for Fendi, presented at the latest Design Miami/Basel

LS:N Global is reporting all week from Milan Design Week. Visit our Seed section for daily updates.

Discover More Daily Signals
The Trend: Phygital Fittings

Daily Signals

The Trend: Phygital Fittings

Virtual try-ons are evolving from transactional tools into immersive, emotionally aware stages for exploration, self-expression and co-creation.
Retail : Fashion : Technology
The Campaign: John Lewis celebrates 100 iconic products for its centenary

Daily Signals

The Campaign: John Lewis celebrates 100 iconic products for its centenary

UK department store John Lewis marked 100 years of its Never Knowingly Undersold promise with a new multimedia campaign created by advertising comp...
Retail : Advertising : Branding
The Viewpoint: Tactile Touchpoints

Daily Signals

The Viewpoint: Tactile Touchpoints

In a retail climate marked by economic anxiety and digital overload, the act of in-store customisation is emerging as a cultural salve, with shoppe...
Retail : Customisation : Craftsmanship
The Space: ASOS Live redefines fashion shopping through creator-led video content

Daily Signals

The Space: ASOS Live redefines fashion shopping through creator-led video content

Online retailer ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Retail : Fashion : Technology
The Big Idea: Six Storified Retail Environments

Daily Signals

The Big Idea: Six Storified Retail Environments

Storified retail crosses entertainment with hospitality to provide experiences that immerse visitors in emotive, local and cultural moments which d...
Retail : Hospitality : Storytelling
The Trend: Women’s Sports Economy

Daily Signals

The Trend: Women’s Sports Economy

Summer 2025 will be remembered as a landmark season, shaping the future for women’s sport. While star athletes such as British football player Chlo...
Sports : Health : Wellness
The Big Idea: Muscle Longevity

Daily Signals

The Big Idea: Muscle Longevity

Muscle health is emerging as the next frontier of longevity lifestyles, with consumers increasingly focused on building and preserving strength wel...
Health : Wellness : Sport
The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

Daily Signals

The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

In June 2025, wearable health tracker Oura launched a campaign challenging cultural norms around ageing 
Health : Wellness : Sport
The Viewpoint: Democratising wellness

Daily Signals

The Viewpoint: Democratising wellness

In 2025, Neko Health opened UK clinics in Manchester and London (Covent Garden and Shoreditch), with the latter becoming the brand’s new flagship l...
Health : Wellness : Sport
The Space: Nike and Palace build a playground for London’s creative youth

Daily Signals

The Space: Nike and Palace build a playground for London’s creative youth

In November 2025, Nike and Palace joined forces to launch Manor Place, a free cultural and sporting hub in South London that brings skateboarding, ...
Health : Wellness : Sport
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN