Milan – E-commerce design site Fab hosted an X-Factor-style pitch session at MOST yesterday, where crowds of hopeful designers touted their work in front of a panel who will grant the best three the opportunity to sell their work at Fab.
The up and coming designers were given one-on-one time to hear feedback from design experts including Bradford Shellhammer, co-founder of Fab, Tom Dixon, designer and founder of Tom Dixon, and Birgit Lohmann, editor-in-chief of Designboom.com.
This is a well-timed competition as the ethos of crowdsourcing spreads to the design world. For more on how your brand can adopt this revolutionary approach, read our Anarconomy Decade macrotrend.