Stat: Young investors drive interest in crypto retirement funds

UK – More than one in four UK adults (27%) would consider adding cryptocurrency as part of their retirement plans, and 23%  would consider withdrawing part, or all, of their pension to do so, according to new research from Aviva.   

The survey of 2,000 UK adults found that 21% of respondents have already invested in crypto, while 14% hold digital assets. Among 25–34-year-olds, 18% admit to withdrawing pension funds to buy crypto. 

Consumers eyeing cryptocurrency are motivated by higher returns (43%), excitement about innovation (36%) and a wish to diversify their portfolio (32%). Yet many are also concerned about security risks such as hacking or phishing (41%), the lack of regulation and protection around crypto (37%) and volatility in crypto trends (30%).  

Knowledge gaps also remain – 30% are interested in crypto but don’t understand the trade-offs involved in cashing in pensions, and 27% are unaware of the risks surrounding crypto.  

From meme coins to finfluencers, our Cultural Capital report explores how Gen Z’s playful irreverence and drive for financial freedom are reshaping fintech, merging community, culture and collective capital.