Club check-in: App puts Ibiza back on the map

Club check-in: App puts Ibiza back on the map

Club check-in: App puts Ibiza back on the map

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London – A new mobile phone app is introducing augmented reality technology to clubbers’ paradise, Ibiza this year. The Augmented Ibiza app will enable island party-goers to check in to clubs and leave comments. From this user-generated information, the app will then create maps showing the most popular clubs in real time.

Developed by London’s location-based marketing agency The Cloud & Compass, the Augmented Ibiza app uses the GPS capabilities of modern smartphones such as the iPhone. In effect, the app enables people to access a layer of digital information embedded in the island’s geography.

Our recent Geo-Marketing insight report, now available as a downloadable PDF report, explores how brands will use location-based technology to engage with consumers on the move in the future.

Augmented Ibiza Augmented Ibiza
Augmented Ibiza Augmented Ibiza
Augmented Ibiza Augmented Ibiza
Augmented Ibiza Augmented Ibiza
Augmented Ibiza Augmented Ibiza
Augmented Ibiza Augmented Ibiza
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