What do we use cookies for?
We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.
Ceresio 7 Gym and Spa by DSquared2 and Storage Associati, Milan
Ceresio 7 Gym and Spa by DSquared2 and Storage Associati, Milan
Ceresio 7 Gym and Spa by DSquared2 and Storage Associati, Milan
Ceresio 7 Gym and Spa by DSquared2 and Storage Associati, Milan
Shop and sweat
Milan – DSquared2 is taking a placemaking approach to its Milan headquarters with the addition of an exclusive luxury gym and spa.
- The gym is only available to selected members
- Designed by Storage Associati, the space offers a range of fitness, beauty and wellness resources
The latest addition to DSquared2’s Milan headquarters joins the rooftop eatery in continuing the brand’s expansion beyond luxury retail into lifestyle experiences that help consumers achieve a 360-degree state of wellbeing.
The new fitness and beauty space, Ceresio 7 Gym and Spa, is located in the basement of the building, and offers members high-tech gym equipment, a pool, a Turkish bath, a sauna and massage, and beauty cabins to realise their fitness and wellness goals. In the spirit of a private members’ club, visitors can access customised fitness programmes, a bespoke nutritional plan and beauty recommendations curated by the in-house team.
According to the press release, the space has been designed to ensure ‘positivity, energy, comfort and relaxation on several dimensions: balancing training, nutrition, aesthetics and the psychophysical’.
Most Recent
1
Digitised Favelas:
A symbol of economical inequality in Brazil, the favelas are becoming the...
2
Back to the F**kture: Herman Konings:
In the first episode of season two of the Back to the F**kture podcast, The...
3
Betterverse Bites:
Restaurants and chefs are leaning into Betterverse values, using virtual...
4
Mexico’s Drink Innovators:
As Mexican mainstays such as tequila and mezcal go mainstream, new drinks...
5
Plant-based leathers will redefine luxury:
Joey Pringle, co-founder of alternative leather manufacturer Veshin Factory,...
6
Pet Hospitality:
After the pandemic pet boom, new owners are ready to travel again and...
7
Budget Bots:
With consumers financially challenged due to global inflation they are...
8
How to remix the wellness model for Gen Z:
Stephen Mai, the founder of Woo, a next-gen media brand merging content and...
9
Why ambience will define future homes:
While technology is often associated with distraction, digitised ambience...
10
Sustainability Futures On-demand Webinar:
Watch our on-demand webinar to unpack some of the sustainability drivers and...
11
Web3 Music Market:
In a bid to reform its fractured systems, the music industry is embracing...
12
Gen Z Parenting Market:
No longer the epitome of youth culture, members of Generation Z are having...
13
The Optimised Self: What’s next for design?:
We’re all familiar with trackers that monitor our physical health. But as we...
14
Futures 100 Innovators : April:
The fourth instalment of our Futures 100 Innovators spotlights people...
15