Clothes for Everybody

16 : 11 : 2016 Whole-system Thinking : Everybody : Sustainable Clothing

Los Angeles – Everybody is a new online clothing and lifestyle brand that focuses on ethical production methods.

  • All of the brand’s factories are in the US
  • The t-shirts are made from 100% recycled cotton
Everybody website, US Everybody website, US
Everybody website, US Everybody website, US
Everybody website, US Everybody website, US
Everybody website, US Everybody website, US

Founded by Iris Alonzo and Carolina Crespo, formerly of American Apparel, Everybody is working to promote sustainability in fashion. With the tagline ‘our t-shirts are made from trash’ the brand has worked with a mill in South Carolina to develop a new fabric that is produced from 100% recycled cotton.

Everybody ensures that all of its workers are paid what it describes as a fair wage and 95% of the factories are in California, where Environmental Protection Agency (EPA) standards are much stricter than the rest of the country.

Each week the brand will introduce a new product, designed by Alonzo and Crespo’s friends and family, and the website will narrate the stories of the workers that produced the items, highlighting Everybody’s community-first approach and creating a strong sense of narrative around the brand.

The Big Picture

Brands such as Everlane, Ruh and Everbody are pioneering sustainable resourcing with an emphasis on the people behind the products. For more, see our Whole-system Thinking macrotrend.

Discover More Daily Signals
The Trend: Mood-matching Fashion

Daily Signals

The Trend: Mood-matching Fashion

Fashion discovery is evolving, guided by emotional cues and powered by generative AI. Rather than surfacing static product results, next-gen tools ...
Fashion : Retail : Search And Discovery
The Big Idea: Viva Tech 2025: Five Sustainable Fashion Start-ups

Daily Signals

The Big Idea: Viva Tech 2025: Five Sustainable Fashion Start-ups

At VivaTech 2025, fashion-focused innovators showcased how AI can be used to tackle the industry’s sustainability challenge.
Fashion : Technology : VivaTech
The Campaign: Depop reframes second-hand fashion as secret to personal style

Daily Signals

The Campaign: Depop reframes second-hand fashion as secret to personal style

Fashion resale platform Depop (now a subsidiary of Etsy) has launched its largest US campaign to date. Created by Uncommon Creative Studio, Where T...
Fashion : Secondhand Market : Retail
The Viewpoint: Wearable Skincare

Daily Signals

The Viewpoint: Wearable Skincare

Sylva’s founder Tallulah Harlech was diagnosed with psoriasis when she was just nine years old. LS:N Global spoke to the fashion stylist and consul...
Fashion : Skincare : Wellness
The Space: Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

Daily Signals

The Space: Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

At Paris Haute Couture Week, Iris van Herpen unveiled Sympoiesis, a collection steeped in material innovation.
Fashion : Couture : Biofabrication
The Trend: Human by Design

Daily Signals

The Trend: Human by Design

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity.
Design : Creativity : Branding
The Big Idea: Branding in the Age of Elasticity

Daily Signals

The Big Idea: Branding in the Age of Elasticity

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity.
Design
The Campaign: New Forest’s rebranding turns tourists into custodians

Daily Signals

The Campaign: New Forest’s rebranding turns tourists into custodians

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity. 
Design
The Viewpoint: Rehumanising 3D Design

Daily Signals

The Viewpoint: Rehumanising 3D Design

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity. 
Design
The Space: Glossier unveils immersive experience for Fleur fragrance launch in Paris

Daily Signals

The Space: Glossier unveils immersive experience for Fleur fragrance launch in Paris

LS:N Global’s coverage of design in 2025 explored humanising design and branding in the age of elasticity.
Design
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN