CES 2016: Got the Intel
Steve Holmes

CES 2016: Got the Intel

Las Vegas – Chip manufacturer Intel has made a considered push towards health, sport and wellness with a raft of products and partnerships designed to help people monitor performance.

Article/18803 #1
Steven Holmes

Las Vegas – Chip manufacturer Intel has made a considered push towards health, sport and wellness with a raft of products and partnerships designed to help people monitor performance.

  • Key areas are skiing, cycling and extreme sports
  • New devices are powered by Curie Module

At the heart of Intel’s most significant launches at this year’s CES is its Curie Module, billed by the company as the ‘computer the size of a button’. Although unveiled in 2015, the Curie Module is expected to ship in the first quarter of 2016. The technology combines processing power with sensors, which makes it ideal for monitoring movement and using in wearables.

‘People have cared about sports, health and wellness for a long time. Technology can bring a whole new dimension to that, whether that is how people experience a sports event or how they train as athletes,’ says Steve Holmes, vice-president of New Devices Group at Intel.

One way that Intel has highlighted the power of the Curie Module was in a partnership with BMX to create a bike that captures information from the handlebar and seat, then feeds back information to the rider, recording speed, height and rotation. 

The Big Picture

Intel is making a play for the future wearables market with a focus on wellness and sport. Brands that can enable people to learn more about themselves in this sector in a non-invasive way will gain new customers.

Discover More News
World Retail Congress 2024 daily recap: Elections anxiety and the 'world’s coolest stores'

News

World Retail Congress 2024 daily recap: Elections anxiety and the 'world’s coolest stores'

On the closing day of World Retail Congress 2024, retailers looked ahead to a year of global elections, readying themselves to navigate potential p...
Retail : Sustainability : Design
The Emory begins longevity and wellness members' club Surrenne

News

The Emory begins longevity and wellness members' club Surrenne

Opening in April 2024, Surrenne at The Emory promises a holistic approach to wellness and longevity in a luxurious setting.
Health : Wellness : Luxury
Foresight Friday: Dan Hastings, deputy foresight editor

News

Foresight Friday: Dan Hastings, deputy foresight editor

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, deputy foresight editor D...
Foresight Friday : Health : Wellness
Stat: Extreme tourism market set to soar in coming years

News

Stat: Extreme tourism market set to soar in coming years

A new report by Allied Market Research forecasts a remarkable surge in the extreme tourism market, projecting it to soar to £72.96bn ($91bn, €85.28...
Travel : Hospitality : Tourism
World Retail Congress 2024 daily recap: Redefining retail, The Zalpha Reckoning and engaging UHNWIs

News

World Retail Congress 2024 daily recap: Redefining retail, The Zalpha Reckoning and engaging UHNWIs

On its second day, World Retail Congress 2024 in Paris explored everything consumer – strategy, content and community.
Retail : Youth : Luxury
The Hear My Last Wish initiative transforms organ donation culture

News

The Hear My Last Wish initiative transforms organ donation culture

Publicis Groupe and Leo Burnett Taiwan have introduced Hear My Last Wish, a project addressing the reluctance of families to consent to organ donat...
Health : Medical : Wellness
New research reveals attitudes to robosexuality

News

New research reveals attitudes to robosexuality

New research looks further into attitudes to sexual relations with robots, highlighting social parameters affecting how people feel about this divi...
Technology : Sexual Wellness : Health
Stat: Gen Z are exercising less than their elders did at the same age

News

Stat: Gen Z are exercising less than their elders did at the same age

Asics Corp’s latest Global State of Mind Study underlines the enduring connection between physical activity and mental health.
Health : Wellness : Fitness
World Retail Congress 2024 daily recap: Olympic fever, emotioneering and engaging Gen Z

News

World Retail Congress 2024 daily recap: Olympic fever, emotioneering and engaging Gen Z

World Retail Congress 2024 opened in Paris on 16 April, focusing on the theme of High-Performance Retail.
Retail : Beauty : Youth
Nike House of Innovation transformed into breath-focused experience

News

Nike House of Innovation transformed into breath-focused experience

Random Studio, in collaboration with Nike House of Innovation, has re-imagined the Paris-based store as an embodiment of the brand’s Holistic Fitne...
Retail : Wellness : Design
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more