Let there be light: Venetian palace evokes an illusion of the afterlife

03 : 10 : 2014 Venice : Palazzo Grassi : Doug Wheeler

Venice – Visitors to the Palazzo Grassi will be caught between mirage and reality as American artist Doug Wheeler challenges their perception with his lighting installation, D-N SF 12 PG VI.

Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition. Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition.
Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition. Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition.
Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition. Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition.
Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition. Dough Wheeler, Palazzo Grassi, 'The Illusion of Light' exhibition.

The artwork in the atrium of Palazzo Grassi is part of The Illusion of Light exhibition, curated by Caroline Bourgeois. It features 18 artists, who explore the ambivalent nature of light, as a vital element of human life and art.

The artist was influenced by the sense of infinity he experienced while wandering through the American desert. Wheeler, a creator of continuous spaces, lives and works in Santa Fe and Los Angeles. In his work, artificial light redefines architecture, time and gravity. 

By removing the shadows and eliminating the horizon lines, the space beyond the palace’s columns forms a single whole. As a result, the installation evokes an ethereal, infinite and dream-like space, offering a meditative environment for visitors to question their physicality.

‘It is the light that makes the invisible dimension become visible,’ says the museum.

The exhibition runs until June 2015. To read more on surreal, alternative realities and the manipulation of perspective, read our Haptic Illusion Design Direction.

Discover More Daily Signals
Boots and Anya Hindmarch bring everyday joy to the bathroom

Daily Signals

Boots and Anya Hindmarch bring everyday joy to the bathroom

Anya Hindmarch has partnered with Boots on a limited-time beauty concept store on Pont Street in London and co-created a whimsical essentials range.
Beauty : Retail : Collaboration
Heinz redesigns packaging for mess-free eating on the move

Daily Signals

Heinz redesigns packaging for mess-free eating on the move

The Heinz Dipper is a carton for fries with a built-in ketchup compartment, designed to reduce spills and make condiments easier to use outside of ...
Food : Design : Packaging
Stat: Gen Z rethink drinking as Dry January gains momentum

Daily Signals

Stat: Gen Z rethink drinking as Dry January gains momentum

Gen Z may not fit the stereotype of a sober generation, but many are re-assessing their relationship with alcohol.
Drink : Gen Z : Statistic
Natuurhuisje frames nature as the protagonist in new brand campaign

Daily Signals

Natuurhuisje frames nature as the protagonist in new brand campaign

Dutch holiday rental platform Natuurhuisje has launched a campaign that positions nature as an active presence, patiently waiting for travellers se...
Nature : Travel : Campaign
Foresight Friday: Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Identity : Social Media : The Time Economy
Stat: Visual shopping drives Gen Z decision-making

Daily Signals

Stat: Visual shopping drives Gen Z decision-making

Gen Z is redefining how we discover, curate and shop. According to Pinterest, 69% of Gen Z agree that visual results are more helpful than text or ...
Discovery : Retail : Statistic
Sephora joins forces with Tabasco for heat-infused lip gloss debut

Daily Signals

Sephora joins forces with Tabasco for heat-infused lip gloss debut

Sephora Collection has teamed up with Tabasco to launch a limited-edition lip gloss range that brings the cult hot sauce label’s fiery identity int...
Beauty : Branding : Food
Stat: Textile recycling economy gathers pace

Daily Signals

Stat: Textile recycling economy gathers pace

The global clothing and textile recycling market is being cemented as a core pillar of fashion’s circular economy. Valued at £10.1bn ($13.6bn, ...
Sustainability : Fashion : Statistic
Norwegian Cruise Line revives 1990s tagline to re-energise the category

Daily Signals

Norwegian Cruise Line revives 1990s tagline to re-energise the category

Norwegian Cruise Line (NCL) is reviving its 1990s tagline ‘It’s Different Out Here’ as the centrepiece of a full brand reset.
Marketing : Branding : Travel
Fujifilm turns instant photography into a creative time tool

Daily Signals

Fujifilm turns instant photography into a creative time tool

Fujifilm has unveiled the instax mini Evo Cinema, a new hybrid instant camera set to launch on 30 January 2026.
Technology : Time Economy : Consumer Behaviour
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN