Shabby chic: Bar’s hi-lo look reflects hard times

21 : 03 : 2014 Bar Económico : Melbourne : Rum Shack

Melbourne – Bar Económico has a ramshackle look about it, a carefully manicured tumbledown appearance that recalls a Jamaican rum shack with its pulsating Reggae music and dilapidated interiors.

Bar Económico, Melbourne Bar Económico, Melbourne
Bar Económico, Melbourne Bar Económico, Melbourne
Bar Económico, Melbourne Bar Económico, Melbourne

Bar Económico is particularly noteworthy because its owner, Matthew Bax, previously had an establishment on the same site – Der Raum, a members-only club, where nitrogen-chilled cocktails were served to the choicest clientele. Bar Económico could not be a further from this concept. In its stead is a purposefully derelict interior, where the drinks are cheap and bought with tickets that can be purchased from the ‘shanty ticket booth’. Peanut shells cover the floors and hand-drawn signs make it look like it just opened.

Losing the pomp and circumstance, Bax’s latest establishment aims to find a new kind of authenticity – one that would appeal to our tribe of New Emerging Affluents. For more, see our design direction on the latest London Fashion Week autumn/winter 2014, where we spotted hi-lo references to favelas and slums.