Gentleman's agreement: Men's skincare back to basics

The brand’s products contain only bush botanicals and premium plant extracts from Australia, and are completely free from harsh chemicals. In contrast with the heavily marketed skincare products discussed in our Male Beauty Market, Gentleman’s revives the idea that male grooming should be uncomplicated and as simple as possible.

The pared-down packaging of white bottles with black text creates a sense of honesty, and reflects the range’s simple and natural message.

For more on the future of skincare and beauty, read our Beauty Futures report, available in our shop.