London – LS:N Global’s beauty product would take years off your face with an interactive, personalised experience that has global appeal.
It would put consumers in control and let them create their own lotions, like German domestic appliance brand Rowenta.
You could scrap your next Botox appointment because it would be as effective as the extreme beauty products available in South Korea, where you can inject your own face with micro-needles from the comfort of your own home.
The hue, texture and finish of each product would match your personal preferences, just like the scents created by innovative Paris store Nose.
We would create an app to let you share your smoky makeover with other beauty fans, as in the I Love Your Hair app – and the looks that went wrong.
Its packaging would push the boundaries on sustainability in the same way as the cosmetics products created by young designers for Stora Enso’s Recreate Packaging 2012 Awards.
Our beauty brand would be aspirational and sold in luxury vending machines like those for Chanel and BeautyMART for shoppers who want their beauty staples quickly.
And it would get everyone talking and buying – from Brazil’s beauty-mad middle class to China’s beauty-conscious men.
If LS:N Global made… 2012 is a series of reports reflecting the LS:N Global team’s pick of the best innovations of the year, and those that are most relevant for consumers in 2013.