Going native: VisitSweden launches Live Swedish
Stockholm – Tourist information website VisitSweden has launched Live Swedish, a social media-based service that lets tourists seek advice about their destination from those in the know – Swedish locals.
:strip_exif():strip_icc()/201204%2F5488%2Fimage%2FLive_stockholm_Screenshot_1)
Live Stockholm website
:strip_exif():strip_icc()/201204%2F5488%2Fimage%2FLive_stockholm_Screenshot_2)
Live Stockholm website
Through VisitSweden’s Instagram, Twitter and Facebook accounts, visitors can ask questions and receive personalised advice on where to go and what not to miss in the destinations covered: Stockholm, Skåne and Gothenburg.
Live Swedish is a great way for travellers to take advantage of local knowledge and, crucially, it is also free. For more on emerging travel and hospitality trends, read our Travel & Hospitality Futures report.
Discover More Daily Signals
:strip_exif():strip_icc()/filestorage/images/128740/screenshot-2025-10-28-at-11-06-33.png)
:strip_exif():strip_icc()/filestorage/images/96103/eurostar-on-board-e320-13.jpg)
:strip_exif():strip_icc()/filestorage/images/105848/03-curiousity.png)
:strip_exif():strip_icc()/filestorage/images/128728/bobbie-cardib-campaign-cardihero-2x.jpg)
:strip_exif():strip_icc()/filestorage/images/113957/picture-1.png)
:strip_exif():strip_icc()/filestorage/images/102540/06-purpose.png)
:strip_exif():strip_icc()/filestorage/images/128720/screenshot-2025-10-24-at-10-55-14.png)
:strip_exif():strip_icc()/filestorage/images/112415/5-flat-agers.jpg)
:strip_exif():strip_icc()/filestorage/images/128722/pexels-jopwell-1325682.jpg)
:strip_exif():strip_icc()/filestorage/images/128717/54869416615-707d90aeac-k.jpg)