Signals & Stats : Daily Signals

Waxing lyrical: Scents of the city from Oak

By Stephen Graves and Robin Key 22 : 09 : 2011 New York : Scents Of Place : Olfaction

New York – Clothing brand Oak has created a line of candles that recreate the scents of specific times and places in New York history.

The McKibben+Bogart 03 candle by Oak The McKibben+Bogart 03 candle by Oak
The McKibben+Bogart 03 candle by Oak The McKibben+Bogart 03 candle by Oak
The McKibben+Bogart 03 candle by Oak The McKibben+Bogart 03 candle by Oak

Each of the four candles in the range is named after an intersection: Christopher + West 76, St Marks + First 85, Prince + Mercer 97, and McKibben + Bogart 03. St Marks + First 85 is inspired by ‘metallic, trash and vaudeville, incense, sweat, concrete, booze and vintage clothing stores’, and contains notes such as peach, aromatic incense, suede leather and pear liquor.

This is a great example of Scents of Place, a trend profiled in our recent Beauty Futures report.

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