In a pickle

30 : 06 : 2016 Pickle Juice : Cocktails : Canned Goods

Washington, DC – Gordy’s Fine Brine is a new cocktail mixer aimed at lovers of pickle juice.

  • The canned beverage was created by pickle company Gordy’s Pickle Jar
  • Designed to complement cocktails, Gordy’s Fine Brine is a filtered version of the brand’s Hot Chili Spears product
Gordy’s Fine Brine, Washington DC Gordy’s Fine Brine, Washington DC
Gordy’s Fine Brine, Washington DC Gordy’s Fine Brine, Washington DC
Gordy’s Fine Brine, Washington DC Gordy’s Fine Brine, Washington DC

Pickle juice is becoming increasingly common on bar menus with the rise of picklebacks – a shot of whisky followed by a pickle brine chaser. But Gordy’s Fine Brine aims to elevate the brackish brine to new heights. ‘It’s a very natural extension of our existing product line as we have always encouraged our customers to repurpose their leftover brine and start thinking of pickle juice as an ingredient in its own right,’ says Sarah Gordon, co-founder of Gordy’s Pickle Jar.

The founders took the recipe for their Hot Chili Spears product and filtered out the solid ingredients. The resulting brine has a flavour profile that includes hints of mustard seed, caraway, dill and coriander, and can also be used as a cooking ingredient. ‘It’s literally a burst of acid and flavour in one that brightens cocktails and dishes in a very subtle, balanced way,’ explains Gordon. ‘It rounds off cocktails and cooking recipes, similar to how a pinch of salt does.’

The Big Picture

Canned doesn’t have to mean boring. Products such as canned pickle juice and canned draught lattes are proving that the format is brimming with potential. For more on those that can, see our profile on Genuine Liquorette.

Discover More Daily Signals
Coach spotlights banned books in Explore Your Story campaign

Daily Signals

Coach spotlights banned books in Explore Your Story campaign

Luxury brand Coach has partnered with publishing company Penguin Random House and a range of independent publishers across Asia-Pacific to create f...
Luxury : Design : Marketing
New collagen research points to a more precise era of beauty claims

Daily Signals

New collagen research points to a more precise era of beauty claims

A review from the UK’s Anglia Ruskin University has confirmed that daily collagen supplementation delivers measurable improvements in ski...
Beauty : Wellness : Health
Stat: Asia’s middle class gripped by financial anxiety, FWD survey finds

Daily Signals

Stat: Asia’s middle class gripped by financial anxiety, FWD survey finds

More than 70% of Asia’s middle-class consumers feel anxious about their financial wellbeing, limiting their ability to plan for the long term, acco...
Anxiety : Midlife : Generation X
Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Daily Signals

Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Merrell is celebrating its 45th anniversary with the launch of its first global brand platform, It Starts Outside, and a new creative direction aim...
Sports : Wellness : Advertising & Branding
Men’s Health magazine republishes deleted CDC pages as public health information disappears

Daily Signals

Men’s Health magazine republishes deleted CDC pages as public health information disappears

Men’s Health magazine is republishing online pages and datasets previously accessible on the Centers for Disease Control and Prevention website.
Health And Wellness : Public Health : Media
Stat: How convivial dining is on the decline

Daily Signals

Stat: How convivial dining is on the decline

Nearly one in five people now eat dinner on the sofa, according to a new global study by Ingka Group (Ikea’s parent company) – a sign that the...
Food : Drink : Statistic
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
You have 0 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN