Soft steps

07 : 05 : 2015 Zoned-out Spaces : Eindhoven : Mindfulness

Eindhoven – Art gallery MU is set to hold Soft Breaths & Soft Beats, a one-off event that blends art, technology and mindfulness.

  • Event is inspired by the Soft Focus exhibition by Rafaël Rozendaal which is currently on show in the gallery
  • Goal of the event is to experience Rozendaal's installation to the fullest, through meditation
Soft Breaths and Soft Beats at MU, Eindhoven Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven Soft Breaths and Soft Beats at MU, Eindhoven

Led by DJ Lady Aïda who runs pop-up yoga sessions in Eindhoven, the event will be open to just 50 visitors who must dress in all white with bare feet. They will first participate in a breath walk – where each person’s breathing pattern synchronises with their footsteps – around the gallery space, before taking part in a meditation session.

Following the 150-minute Soft Breaths portion of the evening, DJ Lady Aïda will start the Soft Beats free-for-all dance party, giving guests further opportunities for escapism.

Soft Breaths & Soft Beats takes place on Friday 8 May.

The Big Picture: Consumers are increasingly searching to escape through multisensory, mind-altering experiences. Read our Zoned-out Spaces microtrend to learn more.

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