Generation gap: Designers inspired by elderly counterparts

20 : 02 : 2015 Stockholm Design Week 2015 : 75+ : The Flat Age Society

Stockholm – Designers at The Royal Danish Academy of Fine Arts are showing what happens when design crosses generational boundaries.

75+ Chair by Tor Nørgaard Klerk at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair 75+ Chair by Tor Nørgaard Klerk at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair
75+ Chair by Ronni Bjørnum at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair 75+ Chair by Ronni Bjørnum at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair
75+ Chair by Signe Haupt at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair 75+ Chair by Signe Haupt at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair
75+ Chair by Anna Aagaard Jensen at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair 75+ Chair by Anna Aagaard Jensen at The Royal Danish Academy of Fine Arts at Stockholm Furniture Fair

The 75+ range of chairs, exhibited at this year’s Stockholm Design Week, were created by BA students for the growing group of active elderly people who want seating with the same personality, comfort and expression that characterises their lives.

The designs are inspired by elderly creatives who, rather than face retirement, are continuing to pursue their passions well into their 70s.

Combining typically minimalist design with practical materials and comfort, 75+ includes Signe Haupt’s UMP-Chair, inspired by the work of ceramic designer and pensioner Ursula Munch-Petersen, while Ronni Bjørnum’s Mervyn considers the graphic design of Mervyn Kurlansky, incorporating block coloured soft cushion panels with a smoked oak frame.

For more on why chronological age is becoming irrelevant as people are retiring later, staying healthier and simply don't look, act or feel old, read LS:N Global’s macrotrend The Flat Age Society.

Discover More Daily Signals
Watchmaker Shinola reframes time as a luxury in latest campaign

Daily Signals

Watchmaker Shinola reframes time as a luxury in latest campaign

London-based creative studio GentleForces has unveiled Set the Pace, the first brand campaign for US watchmaker Shinola.
Time : Watches : Advertising
Foresight Friday: Rose Coffey, senior strategic foresight analyst

Daily Signals

Foresight Friday: Rose Coffey, senior strategic foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior strategic foresigh...
Foresight Friday : Climate Change : Fashion
Stat: New research reveals a global participation gap at the heart of football culture

Daily Signals

Stat: New research reveals a global participation gap at the heart of football culture

As the 2026 FIFA World Cup final approaches, new research from Carlsberg finds that 73% of adults will watch football this summer but 31% have...
Sport : Fandom : Statistic
Volkswagen marks 50 years of the GTI with fan-led anniversary film

Daily Signals

Volkswagen marks 50 years of the GTI with fan-led anniversary film

Volkswagen has launched a campaign celebrating the 50th anniversary of the GTI, using fan stories to trace the hot hatch’s place in British culture...
Advertising : Mobility : Volkswagen
The Hot Pot Table: How Arc’teryx, Salomon and Lululemon became status symbols in China

Daily Signals

The Hot Pot Table: How Arc’teryx, Salomon and Lululemon became status symbols in China

The Hot Pot Table is the monthly deep dive for global executives and brand managers who need to move past the headlines and into the operational re...
Asia : Hotpot : Luxury
Stat: Why personalised prevention could turn dementia awareness into action

Daily Signals

Stat: Why personalised prevention could turn dementia awareness into action

A Curtin University-led review has found that up to 45% of dementia cases are linked to modifiable lifestyle, health and environmental factors, but...
Longevity : Health And Wellness : Statistic
Jungle turns its office reception into a space for interactive discovery

Daily Signals

Jungle turns its office reception into a space for interactive discovery

Madrid creative studio Jungle has reimagined its office reception as an interactive retail installation, signalling how workplaces are becoming exp...
Work : Future Spaces : Design
Starface launches microdart patches to intercept breakouts before they surface

Daily Signals

Starface launches microdart patches to intercept breakouts before they surface

Skincare brand Starface is expanding its breakout-fighting spot stickers range with the launch of Hydro-star Microdart Pimple Patches + Salicylic ...
Beauty : Skincare : Identity
Stat:  86% of Indian consumers consider protein important when choosing snacks

Daily Signals

Stat: 86% of Indian consumers consider protein important when choosing snacks

Protein, clean-label ingredients and transparency are reshaping India’s snacking market, according to the Farmley Healthy Snack...
Food & Drink : Statistic : Health
Fujifilm’s Look Up campaign positions photography as an antidote to doomscrolling

Daily Signals

Fujifilm’s Look Up campaign positions photography as an antidote to doomscrolling

Fujifilm has launched Look Up, a brand campaign inviting people to put down their phones and approach photography as an act of intentional living.
Technology : Creativity : Tech-Resistance
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN