Space to reflect

Traditionally, retail spaces mirror the qualities of the products on show. In the case of jewellery stores, many are plush, baroque, and, for want of a better word, feminine.

OMA’s design for Repossi’s Place Vendôme store reverses this trend, embracing a sense of neutrality and industrial austerity over grandiosity and extravagance.

Aluminium cladding, LED lighting and coloured mirrors developed in collaboration with Dutch designer Sabine Marcelis combine to form a multitude of reflections and colour refractions, but also a sense of nothingness.

‘In the overcrowded retail context of Place Vendôme, a void is the ultimate form of luxury,’ OMA said in a statement.