Chocolate for good

In a bid to be as transparent as possible, Harper Macaw admits that cacao farming has played its part in the destruction of Brazil’s Atlantic rainforest, which today stands at less than 10% of its original size.

The chocolatier works with conservationists from the Instituto Uiraçu, American Bird Conservancy and Rainforest Trust to re-invest in the expansion of Reserva Serra Bonita, more than 6,000 acres of protected reserves. The cost of each bar of chocolate directly funds the restoration and protection of 39 square feet of Atlantic rainforest.

‘We became really excited when we began to understand cacao’s potential as a tropical rainforest product within a greater agroforestry system to reverse rainforest destruction while improving the economic sustainability of the trade for farmers,’ says co-founder Colin Hartman.