Taste of the future

03 : 07 : 2015 Food & Drink Futures Forum 2015 : The Future Laboratory : Blanch & Shock

London – The Future Laboratory published its Food and Drink Futures 2015 report, and presented it during a two-day Futures Forum at our Elder Street headquarters.

Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London

Attendees were first treated to a Walking, Tasting Tour of the building, eating their way through the trends, sampling culinary delights from Blanch & Shock that included a Trash-to-Table menu, the ever popular bone broth, and a textural comparison between BBQ pulled pork and BBQ jackfruit in contemplation of possible meat replacements.

Delegates from companies as varied as Westfield, Innocent Smoothies and the Walgreens Boots Alliance then attended the presentation, where The Future Laboratory co-founders Martin Raymond and Chris Sanderson delivered an overview of the global food market. Guests also received insight into new consumer behaviour, discovered the trends that are dominating the food and drink landscape, met the innovators trailblazing their own way, and saw the packaging design directions that are challenging ideas of what packaged food and drink should look like.

On each of the two days, guests were treated to a varied panel of speakers. On the first day, Tanya Maher of Tanya's, a raw cafe in Kensington, Max Wagner, co-founder of Belsazar vermouth, and Fernando Peire, director of the Ivy, each explained the driving force behind their business, whether that be removing the stigma from vegan food, bringing vermouth back or ensuring service is a top priority. On the second day, Zoe Burgess, head of research and development at Drink Factory, Ludovic Miazga, Bacardi Global Brands ambassador for Grey Goose, and Jai Harji, creative director of the Black Arts Company, discussed how to make drinks creatively, why the typical notion of happy hour is changing, and why the Lidl Deluxe restaurant was such a success.

For more on the Food and Drink Futures Forum, buy a copy of our Food and Drink Futures report, now available in our shop.

Discover More Daily Signals
The Trend: The Great Beauty Blur

Daily Signals

The Trend: The Great Beauty Blur

2025 marks a critical inflection point for beauty. The sector, once defined by diversity and creativity, has grown increasingly monotonous, as glob...
Beauty : Wellness : Identity
The Big Idea: Neo-community Market

Daily Signals

The Big Idea: Neo-community Market

Brands are redefining engagement by transforming followers into communities where belonging is the ultimate currency.
Beauty : Engagement : Community
The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

Daily Signals

The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

In a provocative campaign in October 2025, skincare brand The Ordinary called out the beauty industry’s reliance on pseudo-scientific language.
Beauty : Skincare : Cosmetics
The Viewpoint: Reframing Ageing

Daily Signals

The Viewpoint: Reframing Ageing

Jacynth Bassett, founder and CEO of Ageism Is Never In Style, is reshaping the conversation around ageing, positioning it as a privilege rather tha...
Beauty : Marketing : Ageing
The Space: Koyia perfumery asks customers to pay with time rather than money

Daily Signals

The Space: Koyia perfumery asks customers to pay with time rather than money

In September 2025, Swedish fragrance brand Koyia introduced a forest-based retail concept where the only currency is time.
Beauty : Retail : Fragrance
The Trend:  The New Age of Discovery

Daily Signals

The Trend:  The New Age of Discovery

Where can consumers still find newness amid algorithm fatigue, ad blockers and saturated content platforms? Part of the answer lies in gatekeeping ...
Technology : Discovery : Retail
The Big Idea: The Future of  Dating Apps

Daily Signals

The Big Idea: The Future of Dating Apps

Hinge is the ‘designed to be deleted’ dating app now turning to real-life connections to tackle Gen Z loneliness. The Future Laboratory spoke to pr...
Technology : Dating Apps : Hinge
The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Daily Signals

The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Apple’s 2025 Christmas campaign A Critter Carol puts human craftsmanship front and centre.
Technology : Advertising & Branding : Apple
The Viewpoint: Cyberchondria and Its Cure

Daily Signals

The Viewpoint: Cyberchondria and Its Cure

The democratisation of medical knowledge – and the spread of fake news – has opened the doors to a new kind of cyberchondria. Jay Topham, co-founde...
Technology : Cyberchondria : Health
The Space: Koibird’s London store mixes digital and physical

Daily Signals

The Space: Koibird’s London store mixes digital and physical

A new wave of designers is bridging the virtual chaos of gaming realms and extended reality with the tactile authenticity of human craft.  
Technology : Retail : Design
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN