Taste of the future

03 : 07 : 2015 Food & Drink Futures Forum 2015 : The Future Laboratory : Blanch & Shock

London – The Future Laboratory published its Food and Drink Futures 2015 report, and presented it during a two-day Futures Forum at our Elder Street headquarters.

Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London
Food and Drink Futures Forum 2015 at The Future Laboratory, London Food and Drink Futures Forum 2015 at The Future Laboratory, London

Attendees were first treated to a Walking, Tasting Tour of the building, eating their way through the trends, sampling culinary delights from Blanch & Shock that included a Trash-to-Table menu, the ever popular bone broth, and a textural comparison between BBQ pulled pork and BBQ jackfruit in contemplation of possible meat replacements.

Delegates from companies as varied as Westfield, Innocent Smoothies and the Walgreens Boots Alliance then attended the presentation, where The Future Laboratory co-founders Martin Raymond and Chris Sanderson delivered an overview of the global food market. Guests also received insight into new consumer behaviour, discovered the trends that are dominating the food and drink landscape, met the innovators trailblazing their own way, and saw the packaging design directions that are challenging ideas of what packaged food and drink should look like.

On each of the two days, guests were treated to a varied panel of speakers. On the first day, Tanya Maher of Tanya's, a raw cafe in Kensington, Max Wagner, co-founder of Belsazar vermouth, and Fernando Peire, director of the Ivy, each explained the driving force behind their business, whether that be removing the stigma from vegan food, bringing vermouth back or ensuring service is a top priority. On the second day, Zoe Burgess, head of research and development at Drink Factory, Ludovic Miazga, Bacardi Global Brands ambassador for Grey Goose, and Jai Harji, creative director of the Black Arts Company, discussed how to make drinks creatively, why the typical notion of happy hour is changing, and why the Lidl Deluxe restaurant was such a success.

For more on the Food and Drink Futures Forum, buy a copy of our Food and Drink Futures report, now available in our shop.

Discover More Daily Signals
The Future Laboratory unpacks Gen Z: Global Youth Atlas report at Breakfast Briefing

Daily Signals

The Future Laboratory unpacks Gen Z: Global Youth Atlas report at Breakfast Briefing

The Future Laboratory hosted its quarterly members-only Breakfast Briefing at London social club The Roof Gardens on 26 March 2026.
Global Events : Gen Z Global Youth Atlas : Gen Z
Foresight Friday: Seyi Oduwole, foresight analyst

Daily Signals

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight analyst Seyi Od...
Gen Z : Drinking Habits : Hyrox
Stat: Reddit emerges as retail’s hidden conversion engine

Daily Signals

Stat: Reddit emerges as retail’s hidden conversion engine

Reddit is emerging as a critical yet under-recognised force in the retail media mix, according to Fospha’s State of Retail Commerce 2026 report.
Reddit : Retail : Statistic
Sprite refreshes brand identity through sound

Daily Signals

Sprite refreshes brand identity through sound

Carbonated soft drink Sprite has launched It’s That Fresh, a new global platform rolling out across 180 markets that unites refreshed visual and so...
Drink : Branding : Sound
How Freaks of Nature is turning electrolytes into ingestible skincare

Daily Signals

How Freaks of Nature is turning electrolytes into ingestible skincare

Clean performance brand Freaks of Nature is expanding the boundaries of hydration with the launch of Skin Support Electrolyte, a 0g sugar daily pow...
Health And Wellness : Skincare : Beauty
Stat: APAC wage growth outpaces that in Europe

Daily Signals

Stat: APAC wage growth outpaces that in Europe

Wage growth is diverging globally, with Asia-Pacific emerging as the clear frontrunner.
APAC : Economy : Statistic
British Airways turns safety briefing into cultural escape

Daily Signals

British Airways turns safety briefing into cultural escape

British Airways is reframing the role of travel with a new campaign that positions flying as a psychological reset.
Travel And Hospitality : Marketing : Souljourns
Polymarket’s Situation Room brings fintech into the social sphere

Daily Signals

Polymarket’s Situation Room brings fintech into the social sphere

Crypto prediction platform Polymarket is merging finance and spectacle offline with a Washington DC pop-up bar, underlining the growing convergence...
Polymarket : Prediction Market : Cultural Capital
Stat: Retailers rethink loyalty as consumers shop smarter

Daily Signals

Stat: Retailers rethink loyalty as consumers shop smarter

Retailers are rethinking loyalty as competition intensifies and AI reshapes how consumers shop.
Retail : Loyalty : Statistic
Channel 4 captures the raw energy of women’s football in new campaign

Daily Signals

Channel 4 captures the raw energy of women’s football in new campaign

Channel 4 has launched Pure Football, a mixed media campaign celebrating its coverage of the Adobe Women’s FA Cup, placing authenticity and fan cul...
Marketing : Channel 4 : Womens Sport
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN