The best of 2011: The top three Sport & Leisure Seeds of the year

The best of 2011: The top three Sport & Leisure Seeds of the year

The best of 2011: The top three Sport & Leisure Seeds of the year

#5004 / 0

Germany, Tokyo, US – My favourite Seeds from the leisure sector cover a performance-monitoring football boot, a sound-sampling iPhone app and an interactive music video.

The new Adizero f50 football boot has an in-built memory chip that monitors the user’s performance during a game. It contains technology in the sole that captures 360-degree movement and enables the wearer to track and upload performance data, including maximum speed and distance covered. Expect more boots to contain similar technology in 2012.

Fresh Push Play is a sound sampler, sequencer and iPhone app that simulates the equipment that Japanese beatbox duo Hifana uses in its live performances. Designed by creative agency Wieden + Kennedy, the music app is a socially interactive game equipped with 16 pads that lets users recreate Hifana’s live performances by tapping the buttons with their fingers to make beats. I liked the way the app looked forward to a time when music might be made on an iPhone.

For its song Sprawl II, the band Arcade Fire has released an interactive video that enables viewers to control the dancers and band members through a webcam by gesticulating. The camera picks up the viewer’s movements and moves a roll of film to make the dancer move quickly or slowly. I like physical interaction with a digital medium.

Discover More News
The Future Laboratory co-founders headline Future Hospitality Summit Saudi Arabia

News

The Future Laboratory co-founders headline Future Hospitality Summit Saudi Arabia

The Future Hospitality Summit (FHS) invited the world's most influential hospitality investment decision-makers to the Middle East to connect, exch...
Hospitality : Foresight : Travel
Livity unveils vibrant brand identity for breast cancer charity

News

Livity unveils vibrant brand identity for breast cancer charity

Creative agency Livity has spearheaded a brand overhaul for CoppaFeel!, the UK's breast cancer charity focused on young people.
Youth : D&I : Health
Foresight Friday: Seyi Oduwole, intern

News

Foresight Friday: Seyi Oduwole, intern

Every Friday, the Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Foresight : India : Climate Change
Stat: Pre-loved fashion and accessories have longer usage and lifespans

News

Stat: Pre-loved fashion and accessories have longer usage and lifespans

Vestiaire Collective, the French luxury fashion resale platform, has released its third Circularity Report to underscore the economic and environme...
Fashion : Second Hand : Retail
Sofitel Hotels celebrates cultural encounters in Mexico City

News

Sofitel Hotels celebrates cultural encounters in Mexico City

Sofitel Hotels & Resorts is showcasing its commitment to cultural connectivity with a short new film.
Travel : Luxury : Hospitality
Nissan unveils new AI-powered vehicles at the 2024 Beijing Motor Show

News

Nissan unveils new AI-powered vehicles at the 2024 Beijing Motor Show

Nissan has presented four new experimental cars at the 2024 Beijing Motor Show.
Mobility : AI : Technology
Dutch coffee brand recruits children to its board of directors

News

Dutch coffee brand recruits children to its board of directors

Dutch coffee brand De Koffiejongens, known for its sustainable, biodegradable coffee pods, is pioneering a unique approach to corporate governance.
Coffee : Food & Drink : Youth
Stat: US Gen Z’s bold early retirement plans clash with realities

News

Stat: US Gen Z’s bold early retirement plans clash with realities

A 2024 YouGov survey has uncovered a stark disparity between the early retirement aspirations of American Gen Z and the sobering realities they may...
Youth : Workplace : Finance
Universal Standard is expanding its size-inclusive Fit Liberty initiative

News

Universal Standard is expanding its size-inclusive Fit Liberty initiative

Universal Standard is enhancing its commitment to inclusive fashion with an upgraded clothing exchange initiative named Fit Liberty.
Fashion : Inclusivity : Society
Introducing a camera translating pictures into AI poetry

News

Introducing a camera translating pictures into AI poetry

The Poetry Camera, a ground-breaking fusion of AI technology and poetry, is redefining the boundaries of creativity and innovation.
AI : Creativity : Design
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more