Travel & Hospitality

Market shifts, microtrends and expert opinions that signal significant change for global travel and hospitality companies and consumers

Behaviours : Big Ideas

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Tom Marchant on getting off the tourist trail

By Holly Friend 06 : 11 : 2017 Travel : Hospitality : Luxury

The co-founder of luxury travel agency Black Tomato on excessive tourism, competing with the internet and his brand’s move into wellness.

Tom Marchant on getting off the tourist trail

Building hotels that uplift Black culture:

The co-founder and chief innovation officer of Homage, a growing US hotel chain, are centring the Black hospitality experience on rest,...

Hospitality : Leisure : Music

Black History Travel Market:

Around the world, Black people are using travel experiences as a way to heal from recent traumas and gain new perspectives on their...

Travel : Tourism : Hospitality

Five future voices of community-first travel:

From Malaysia to Mexico, these innovators are re-establishing the meaning of community and placemaking in an industry devastated by the...

Travel : Hospitality : Luxury

Post-conscious Travel:

Sustainable travel has been bastardised. A new wave of innovators are trading in buzzwords to redefine what it means to travel consciously.

Travel : Hospitality : Tourism

Inter-Covid Roadmap 2021:

With the Covid-19 vaccine rollout offering a chance to rebuild our societies and economies, a host of new opportunities await brands and...

Covid-19 : Society : Health

It’s time for a regenerative travel revolution:

Conscious tourism is no longer enough. Amanda Ho, co-founder of Regenerative Travel, explains why travel brands should adopt a model of...

Travel : Tourism : Hospitality

Next-gen Camping Market:

No longer associated with budget family holidays or seasoned adventurers, the camping experience is evolving, led by new demographics...

Travel : Tourism : Hospitality

The destinations betting on digital nomad futures:

With the pandemic showing people that they no longer need to work in an office to be productive, countries are now launching visa...

Travel : Tourism : Workplace

Why hospitality’s success lies in small cities:

Mario Tricoci, co-founder of Aparium, explains why business is booming at his local-first luxury hotels and why the brand was prepared...

Hotel : Travel : Luxury

The media-tels merging hospitality with tech:

With the worlds of technology and travel increasingly colliding, media-infused hotels are enhancing services and providing next-gen...

Hospitality : Travel : Tourism

Anti-travel Airlines:

Under pressure to diversify revenue streams, airlines are creating customer experiences that aren’t limited by travel restrictions.

Travel : Airlines : Tourism

Aerial wants to simplify travel carbon offsetting:

Aerial app co-founder Andreas Homer on his ambition to make tracking our travel carbon footprint as intuitive as counting calories or...

Travel : Sustainability : Hospitality

Scattered Schools:

With remote studying the new norm, school is becoming something that is no longer a physical space but a dispersed learning experience.

Youth : Generation Z : Travel

Wandering Workers:

With business travel grounded in 2020, the travel industry is exploring fresh directions in Bleisure and business stays that inspire...

Travel : Hospitality : Hotel

Ephemeral Hotels:

With experience-collecting guests concerned about their travel footprint, hoteliers are now helping to alleviate their worries by...

Hospitality : Travel : Luxury

Whisper Networks:

Luxury brands are focusing on invitation-only, experience-led micro-communities to uphold an aura of exclusivity in the

Luxury : Media : Technology

Omnilux Lifestyles:

The luxury experience of the future will no longer rely on tactile human-to-human moments, but anytime attainment, anywhere in the...

Luxury : Hospitality : Travel

Neighbourhood Tourism Market:

With the hospitality sector forced to accept a long-term drop in tourism, it's turning its attention towards local citizens.

Travel : Tourism : Hospitality

What’s next for Millennial family travel?:

Sara Clemence, co-founder of family travel network The Expedition, explains how nomadic lifestyles could shape the future of...

Travel : Millennials : Gen Alpha

Sensory Destinations:

As tourism emerges from a period of adversity, marketers are selling the sensorial nature of travel to consumers overwhelmed by screens.

Travel : Hospitality : Tourism

Chinese Travel Market:

With Chinese consumers keen to unleash their pent-up spending power, tourism brands are innovating to restore consumer trust in travelling.

Travel : Tourism : Hospitality

Inter-Covid hospitality:

Amid a tourism drought, hotels are repurposing their vacant rooms to cater for consumers seeking shelter, safety and privacy.

Hospitality : Travel : Health

Pandemic Dining Market:

As they respond to the coronavirus, restaurateurs have an opportunity to redesign future dining spaces and reclaim their role in the...

Restaurants : Covid-19 : Food & Drink

Anti-social Sanctuaries:

Reclaiming their liberation, affluent consumers are paying a premium for travel and dining services that promise total seclusion.

Luxury : Hospitality : Travel

Imagination Travel:

The virtual travel market of our post-pandemic future will swap clunky technology and headsets for the power of human imagination.

Travel : Tourism : Hospitality

A home-sharing revolution for a post-Covid world:

Martin Rosengaard, co-founder of Human Hotel, on how inner-city adventures and serendipitous home-sharing will shape post-pandemic travel.

Travel : Hospitality : Tourism

Four ways travel brands can become pandemic-proof:

With the tourism industry on pause for the foreseeable future, explore four strategies to help travel and hospitality brands survive...

Travel : Hospitality : Covid-19

The State of Luxury: Vietnam:

With a burgeoning affluent middle class, Vietnam is entering a new era of luxury, bolstered by high-end developments and experience-led...

Luxury : Travel : Retail

The Covid-19 pandemic will reshape travel as we know it:

Travel has become meaningless. Now, the Covid-19 pandemic has granted travel brands an opportunity to contemplate – and moralise –...

Travel : Hospitality : Covid-19

Webinar: Covid-19 Future Planning:

A 30-minute webinar examining the pandemic’s impact across key sectors, and the steps to future-proof strategies for your organisation...

Society : Covid-19 : Retail

Covid-19 Contingency Planning:

Learn the immediate impacts of Covid-19 across key sectors, and discover best-in-class case studies and future considerations for your...

Covid-19 : Society : Health

Why travel could become a one-trip industry:

Yvonne Küpper of FairAway Travel, on travel brands’ sustainable responsibilitis, the impact of Covid-19, and how to avoid greenwashing.

Travel Experience : Travelling : Tourism

Before & After Travel:

Travel and hospitality brands are future-proofing their customer relationships by providing services to elevate the pre- and post-trip...

Travel : Hospitality : Hotel

Co-mmunity Spaces:

New hospitality spaces are drawing inspiration from co-working and members’ clubs with hybrid offerings that mix work, play and rest...

Workplace : Society : Hospitality

Romance Travel Reignited:

Romantic escapes are undergoing a systemic shift to cater for more fluid relationships, a modern desire for intimacy and heightened...

Travel : Hospitality : Society

Voyage Apparel:

Clothing and accessories brands are catering for Liberated Luxurians with new collections and services for ever-more peripatetic...

Luxury : Fashion : Travel

Hoteliers must embrace the rise of non-monogamy:

Retreats for more than two will emerge as people begin to take up multiple relationships or seek connections with various partners.

Travel : Hospitality : Luxury

How to engage the Chinese travellers of tomorrow:

Will Zhuang, Chinese ambassador for VisitYork and VisitLeeds, on how brands are re-imagining British culture for a new generation of...

Food : Travel : Tourism

Psychedelic Wellness Market:

Psychedelics are being reframed as the wellness sector explores their transformative potential for mental wellbeing, retreats and...

Wellness : Travel : Medicine

Togetherness Travel:

With modern families and friends dispersed across the world, people are turning to travel as a way to stay physically connected.

Travel : Tourism : Hospitality

Young Nativists:

Generation Z are reconnecting with their indigenous roots, seeking communities and travel experiences that preserve ancestral...

Youth : Travel : Hospitality

Baby Boomer Travel Market:

Highly independent and driven by a hunger for knowledge, the over-55s are becoming a crucial target market for travel brands.

Travel : Baby Boomers : Hospitality

Tourism Decelerated:

With travellers exhausted by overcrowding, homogenised sights and a sea of smartphones, a counter-movement of slow tourism is gathering...

Travel : Tourism : Hospitality

Five emerging travel destinations in 2020:

From Red Sea retreats to nomadic Mongolian adventures, in 2020 travellers will journey to these unexpected countries for unique...

Travel : Tourism : Hospitality

Georgia Travel Market:

Award-winning hotels, a liberal youth population and sommelier-approved wine tourism are luring culturally curious travellers to the...

Travel : Tourism : Hospitality

The future of hospitality is contemplative spaces:

Design Hotels founder Claus Sendlinger on how physical spaces can alter urban consumers’ sense of being in times of haste and...

Hospitality : Hotels : Travel

Staycation Market:

With carbon emissions at the forefront of travellers’ minds, a resurgence of the domestic travel market and the high-end staycation is...

Travel : Hospitality : Sustainability

Liberation Luxury:

As global wealth fluctuates, a new mindset is emerging centred on curiosity, flexibility and footloose living. In order to meet these...

Luxury : Travel : Hospitality

Eco Clubs:

Eco-anxious clubbers are inspiring venue owners and festivals to consider cleaner, more sustainable practices to protect the environment.

Travel : Sustainability : Leisure

Brand Innovation Debrief: KLM:

With the launch of its in-house innovation hub, KLM is taking a leading role in shaping the future of sustainable, connected travel.

Travel : Sustainability : Tourism

Eco-tel Evolution:

Government policies are driving a new wave of environmental initiatives at high-end hotels, working to offset their impact while...

Hotels : Travel : Sustainability

The rise of eco-conscious luxury hotels:

Inge van Weert, general manager at QO Amsterdam, explores how sustainable stays are fast becoming a luxury status symbol.

Hospitality : Travel : Tourism

e-tourism:

Travel and hospitality brands are levelling up their services to embrace the thrills, sights and sounds of competitive gaming.

Travel : Hospitality : Tourism

Neighbourhood hotels:

Liran Wizman, founder of Europe Hotels Private Collection, examines how luxury hotels can avoid exacerbating over-tourism by engaging...

Hospitality : Hotel : Travel

Inclusive Nomadism:

Remote and co-working is becoming more inclusive, driven by initiatives focused on community, access and career development.

Technology : Workplace : Travel

Gourmet Getaways:

Chefs are venturing into high-end hospitality, opening B&Bs that promise not only Michelin star-worthy food but immersion into their...

Food : Hospitality : Outdoors

The Elevated Outdoors:

Affluent consumers are swapping safaris and skiing for extreme outdoor experiences, turning to luxury brands to help boost their resilience.

Luxury : Fashion : Travel

Back to basics: the future of luxury retreats:

Dervla Louli Musgrave, founder of luxury booking portal Compare Retreats, on the desire for solo travel, silence and the opportunity for...

Wellness : Travel : Luxury

Meet the Generation Z anti-tourists changing travel:

Sam Blenkinsopp, co-founder of youth-driven travel collective Trippin, explains why brands must shape a new narrative around Generation...

Youth : Travel : Hospitality

Serendipity Hotels:

Luxury hotels, well versed in anonymity, are inviting guests to leave their inhibitions at the check-in desk and embark on chance...

Hospitality : Luxury : Travel

Literary Hospitality:

Increasing the provision of the printed page is fast usurping the large in-room flat screen as smart hoteliers’ core entertainment offer.

Hospitality : Travel : Luxury

LGBT+ Travel Market:

With the growing acceptance of the LGBT+ community around the world, travel and hospitality brands are recognising the opportunity to...

Travel : Hospitality : LGBT

The new rules of affluent Chinese travel:

With 100m new outbound Chinese tourists forecast in the next decade, travel brands will witness a seismic shift in their quest for...

China : Travel : Hospitality

Supercar Clubs:

As car ownership dwindles, luxury consumers with a passion for rare vehicles are turning to hyper-exclusive car...

Automotive : Luxury : Hospitality

Repurposed Resorts:

With rural villages becoming vacant and city homes lying empty, hoteliers are turning empty buildings into tourism opportunities.

Hospitality : Travel : Architecture

The State of Luxury: Poland:

As the country recovers from the global economic crisis, Poland’s emerging middle class are using luxury goods and services to signify...

Luxury : Retail : Hospitality

Life House is a Silicon Valley-backed luxury hotel:

Co-founder and CEO Rami Zeidan on how this nascent technology-driven hotel chain will unite guests and locals to create a community...

Luxury : Travel : Technology

Empowered Travel:

In an industry tainted by colonial roots, travel brands are shifting their priorities towards the empowerment and rights of indigenous...

Travel : Hospitality : Culture

John Pawson on the future of luxury hotel design:

The British architect on his recent project The Jaffa hotel, and why clarity and simplicity will shape the future of luxury hospitality.

Architecture : Hotels : Luxury Hotels

Why do consumers only pay lip service to sustainable tourism?:

Kathleen Ahamed-Broadhurst of sustainable tourism development firm EplerWood on the need for new metrics to help consumers make greener...

Travel : Sustainability : Tourism

How voice interfaces are transforming hospitality:

In-room AI assistants are allowing hoteliers to provide guests with a more personal experience, while boosting internal efficiency.

Hospitality : Travel : Artificial Intelligence

Why we travel – and maybe why we shouldn’t:

Next time a consumer has the impulse to travel, they should think twice about their reasons why, and their impact, says Bani Amor.

Travel : Culture : Spirituality

Designing a hotel for single parents:

Co-founder of architecture firm NOA* Stefan Rier and interior designer Joanna Lehnis explain why the hospitality sector needs to...

Travel : Hospitality : Travel & Hospitality Futures

The future of airport retail is hyper-personalisation:

With vast amounts of passenger data tied up in boarding passes, let’s use it to transform the airport retail experience, says Lee...

Airport Retail : Duty Free : Customer Data

Hotel Toiletries Upgraded:

Faced with concern over plastic waste and the need to cater for a diverse range of guests, hotels are re-evaluating their complimentary...

Travel : Hospitality : Beauty

Hospitality Fitness Market:

Reluctant to abandon the fitness regimes that have become such an integral part of everyday life, gym enthusiasts are seeking...

Travel : Hospitality : Wellness

How private aviation is broadening its appeal:

No longer the preserve of the billionaire set, private aviation is presenting new opportunities for both brands and aspirational luxury...

Travel : Luxury : Retail

Children’s Travel Market:

Modern travel brands are going above and beyond to ensure children are entertained on holiday.

Travel : Hospitality : Luxury

Top-tier Terminals:

Companies are embedding luxury services into airports to ease the limbo of waiting for flights.

Luxury : Travel : Hospitality

Connecting Clubs:

In an age of peripatetic living, digital nomads are seeking meaningful experiences and co-living spaces that foster real-life...

Travel : Hospitality : Luxury

Polar Travel Market:

A rise in accessibility to the Arctic and Antarctica is offering consumers new ways to experience the polar regions, with innovative...

Travel : Hospitality : Luxury

Why hotels must do more for disabled guests:

Bespoke Hotels Group co-founder and chairman Robin Sheppard on making hotels aesthetically creative and inclusive for disabled people.

Travel : Hospitality : Interiors

How cities can beat over-tourism:

In order to reverse tourism disparity and protect heritage sites, governments are taking back control.

Travel : Hospitality : Tourism

Bed and Beverages:

A new type of hotel is emerging where alcohol is not confined to the bar, but is at the core of the hospitality experience.

Travel : Hospitality : Drinks

What happened to the serendipity of Airbnb?:

With its push into the mainstream market, Airbnb risks losing the very elements of home-sharing that led to its success.

Hospitality : Travel : Luxury

Georgia’s post-Soviet future as a luxury travel destination:

Serdar Kutucu, executive vice-president of brand and strategy at Design Hotels, highlights the luxury potential of the Eurasian country.

Luxury : Travel : Hospitality

Does Pepper the robot represent the dawn of hospitality bots?:

Jonathan Boiria from Softbank Robotics discusses how its robot Pepper will infiltrate the West.

Hospitality : Travel : Technology

Wellness Tourism:

Hotels are offering new ways of supporting guests’ wellbeing beyond the traditional spa treatment.

Wellness : Travel : Hospitality

Snøhetta on the opportunities for eco-hospitality in the Arctic:

Zenul Khan, Snøhetta's senior architect, discusses the studio’s Svart hotel and designing sustainably for extreme environments.

Hospitality : Travel : Luxury

Millennial Family Travel Market:

As more and more Millennials enter parenthood, they are not giving up on their thirst for travel or their desire for sustainable...

Travel : Hospitality : Family

Are vegan cruises a moral and environmental oxymoron?:

The growing popularity of cruise ship holidays among consumers looking to visit areas of natural beauty will have a negative impact on...

Travel : Food And Drink : Sustainability

Room Service Revitalised:

To win over today’s travellers and compete with Airbnb, hotels are re-assessing the functionality, flavours and frills of...

Hospitality : Travel : Food

Chinese Duty-free Retail Market:

Chinese tourists’ passion for duty-free shopping is making Asia-Pacific the engine of growth for the travel-retail sector.

Retail : Travel : Luxury

Stripped-back Hospitality:

Luxury hotels are paring back superfluous services and features in the hope of offering a more streamlined experience.

Luxury : Hospitality : Travel

South Africa Travel Market:

As tourism in South Africa booms, a rise in the number of African travellers and of companies bringing about positive social change is...

Travel : Hospitality : Luxury

How robots are transforming the travel and hospitality sectors:

Service robots are appearing in a range of contexts from airport departure lounges to restaurants and hotels.

Hospitality : Travel : Technology

George Ritzer on the McDisneyisation of tourism:

The sociologist discusses how travel has succumbed to control, predictability and the wrath of McDonald’s.

Travel : Hospitality : Placemaking

Brandlords:

As our relationships with brands become increasingly intimate, future-facing businesses will expand their luxury services by offering...

Luxury : Hospitality : Architecture

Liberal Leisure Havens:

As political divides widen and people increasingly vote with their wallets, a new wave of liberal hoteliers are offering hospitality...

Hospitality : Travel : Politics

Emerging Youth Travel Market:

Emerging economies with youth populations eager to explore new territories will radically transform the travel and hospitality sector.

Travel : Youth : Hospitality

Members’ Club Market:

The growth of the premium co-working sector is transforming members’ clubs.

Hospitality : Work : Luxury

Brand Innovation Debrief: Airbnb:

Airbnb's latest initiatives show the multitude of ways in which the company is embedding itself into people’s everyday lives, from...

Travel : Hospitality : Architecture

Experience-collectors:

Luxury travel experiences are becoming the new collectors’ items – and the less accessible they are the more aspirational they are for...

Luxury : Travel : Hospitality

Activism Dining:

Food is now being used not only as a way to understand other cultures, but as a form of resistance against a backdrop of political unrest.

Food : Drinks : Activism

Tom Marchant on getting off the tourist trail:

The co-founder of luxury travel agency Black Tomato on excessive tourism, competing with the internet and his brand’s move into wellness.

Travel : Hospitality : Luxury

Conscious Tourism Market:

Brands are increasingly using travel to promote inclusivity and sustainability, especially in emerging economies.

Travel : Hospitality : Community

Saudi Arabia Travel Market:

Under the guidance of a forward-thinking Millennial Crown Prince, the fifth largest country in Asia is opening up to tourism.

Travel : Hospitality : Luxury

How extreme escapism has moved into hospitality:

Travel and hospitality innovators are tapping into the experiential nature of immersive theatre to offer next-level escapism.

Travel & Hospitality : Luxury : Experience

Sleep Easy Travel:

There is a new focus on sleep in the travel market as consumers look to avoid stress, fatigue and jet lag.

Travel : Hospitality : Luxury

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Black Tomato is curating fairytale travel experiences

Bespoke travel platform Black Tomato is inviting families to immerse themselves in getaways inspired by children’s stories.

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Micro Trends

Elastic Architecture

Environmental crises have led architects to design adaptive buildings that can morph in line with the needs of our communities and planet.

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A regenerative bar building booze from food waste

With a zero-waste policy, Australian bar Re serves as a blueprint for how bars can operate in the future.

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Webinars

Inter-Covid Roadmap 2021 Webinar

One year on from the first European lockdowns, this webinar looks at what new opportunities await global brands and businesses in the inter-Covid era.

Covid-19 : Society : Health

Webinars

Future Forecast 2021 Webinar

Explore how Covid-19, climate change, politics and social movements will force us to re-imagine the fabric of our societies, relationships and economies.

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Luxury & Hospitality Webinar: Trends Rising 2020

We plot the seven key trends for 2021, from consumers seeking community-oriented spaces to slower travel and the refashioning of heritage brands.

Luxury : Hospitality : Travel

Webinars

Luxury & Hospitality Webinar: Omnilux Lifestyles

With Covid-19 causing major ramifications for the luxury and hospitality sectors, brands and businesses are reassessing their priorities.

Luxury : Hospitality : Travel

Webinars

Covid-19 Future Planning 2020 Webinar

Learn about the immediate impacts of Covid-19 across key sectors, and discover best-in-class case studies and future considerations for your organisation.

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Aero lets luxurians safely take flight again

Aero is a luxury semi-private jet service offering a safe and exclusive form of travel in the inter-Covid period.

Travel & Hospitality : Luxury : Mobility

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Automotive design drives Bentley’s residences

Car retailer Bentley is opening its first branded residential tower in Miami, translating automotive design into a liveable environment.

Travel : Hospitality : Mobility

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Audi test drives hotels as dealership destinations

Car brand Audi is partnering with hotel chain 1 Hotels to offer test drives to guests while on holiday.

Retail : Travel : Hospitality

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Orbitz champions confident LGBT+ travel

Travel platform Orbitz is expanding its inclusivity efforts through its latest campaign, designed to inspire LGBT+ consumers to travel with confidence.

Travel : Hospitality : LGBTQ+

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Four Seasons’ phygital meetings connect global attendees

International hotel chain Four Seasons is enhancing meeting and event experiences for its guests, catering for both in-person and remote attendees.

Travel : Hospitality : Hotel

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Airbnb gets inclusive with neurodiverse virtual experiences

Online travel platform Airbnb is expanding its virtual experiences to cater for the needs of neurodiverse guests.

Virtual : Travel : Hospitality

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Jeep’s far-flung office for wandering workers

Car brand Jeep is encouraging Australians to experience remote working in an off-grid, purpose-built home office.

Mobility : Travel & Hospitality : Workplace

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Travel & Hospitality

Tom Marchant on getting off the tourist trail

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