Narratives

Adulting Ads

Micro Trends

Adulting Ads

Notions of luxury have evolved beyond traditional status symbols, with brands creating new narratives that speak frankly to the emotionally driven ...
Advertising : Luxury : Millennials
Who are the Beauty Backlashers?

News

Who are the Beauty Backlashers?

Global – This tribe of beauty enthusiasts is actively searching for brands, products and processes that enable them to express their love of cosmet...
Beauty : Wellness : Narratives
Riding a new wave

News

Riding a new wave

Cape Town – Surf brand Mami Wata has created a campaign that explores the African mythology around surfing.
New Bricolage Living : South Africa : Sports
Preview: Intelligent Gaming

News

Preview: Intelligent Gaming

Global – Content creators are looking to different forms of media as a way to contextualise and intellectualise video games.
Gaming : Ubisoft : Video Games
Intelligent Gaming

Micro Trends

Intelligent Gaming

Content creators are looking to different forms of media as a way to contextualise and intellectualise video games.
Gaming : Ubisoft : Video Games
Hard grafters

News

Hard grafters

Bristol – Elbow Grease is a new magazine that celebrates the plight of entrepreneurs.
Elbow Grease : Media : The Just Nots
Painting reality

News

Painting reality

US – A short film created using the Oculus Quill tool highlights the creative potential of virtual reality.
Virtual Reality : Oculus : Futuretainment
New narratives

News

New narratives

New York – Cadillac has released a series of short films that mark a new direction for the brand.
Cadillac : A Series Of Short Journeys : Film
Mr Robot returns

Big Ideas

Mr Robot returns

US – Mr Robot is a new mobile game that borrows its narrative from the eponymous show.
Mr. Robot : Night School Studio : Mobile Game
Lunar landscape: Designers get factional with ice cream

News

Lunar landscape: Designers get factional with ice cream

Lunar landscape: Designers get factional with ice cream
Design : Moon : Fictional
A new business era: The Co-commerce Revolution

News

A new business era: The Co-commerce Revolution

A new business era: The Co-commerce Revolution
Developing Economies : Fact : Middle-class
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