Location

Stat: Location-sharing rises during Covid-19

News

Stat: Location-sharing rises during Covid-19

According to research by WARC, the global rate of location-sharing opt-in on mobile apps increased by 39% between February and June 2020.
Stat : App : Technology
Share the city

Big Ideas

Share the city

New York – A new study reveals the extent of Instagram inequality in one of the world’s most visited cities.
New York : Instagram : Sharing
Pokémarketing

Viewpoints

Pokémarketing

Forget augmented reality, Pokémon Go is a watershed moment for geo quest marketing.
Pokemon Go : Advertising : Gaming
Better beacons

Big Ideas

Better beacons

Global – Beacon technology is proving a tough nut to crack, but Facebook may have the answer with Place Tips.
Facebook : Place Tips : Beacon
Reading on location

News

Reading on location

São Paulo – Creative agency FCB has produced the perfect reading experience for any destination.
FCB : Marcelo Rubens Paiva : Trip Book Smiles
On the road: Smart street sign Points the way

News

On the road: Smart street sign Points the way

New York – Have you ever been lost? Well, imagine the benefits of an informed signpost that could adapt to what you were looking for.
Transport : Breakfast : Customised
On the road: Denim brand sees new mileage in Travel & Hospitality

News

On the road: Denim brand sees new mileage in Travel & Hospitality

On the road: Denim brand sees new mileage in Travel & Hospitality
Denim : Travel : App
Telefónica harnesses big data to measure footfall

Big Ideas

Telefónica harnesses big data to measure footfall

Telefónica harnesses big data to measure footfall
Big Data : Telefonica : O2
Alternate universe: Google launches Ingress game

News

Alternate universe: Google launches Ingress game

Alternate universe: Google launches Ingress game
Google : Ingress : Foursquare
Sky Tunes: Air France app sends music aloft

News

Sky Tunes: Air France app sends music aloft

Sky Tunes: Air France app sends music aloft
Tomorrow's World : Traveling : Travelers
Consumers want Personal Information trade-off

Big Ideas

Consumers want Personal Information trade-off

Consumers want Personal Information trade-off
Information : Browsing History : Salary
New Google app manages workers on the move

Big Ideas

New Google app manages workers on the move

New Google app manages workers on the move
Google : Maps : Coordinate
Video chat given fresh Airtime on Facebook

Big Ideas

Video chat given fresh Airtime on Facebook

Video chat given fresh Airtime on Facebook
Facebook : Airtime : Social Network
Check in to your wardrobe with TagBrand app

Big Ideas

Check in to your wardrobe with TagBrand app

Check in to your wardrobe with TagBrand app
E-commerce : Ivan Olenchenko : TagBrand
Check-in culture continues to sweep across US

Big Ideas

Check-in culture continues to sweep across US

Check-in culture continues to sweep across US
Smartphone : Geo-social : Check In Culture
Wakey wakey: Uniqlo sets alarm bells singing

News

Wakey wakey: Uniqlo sets alarm bells singing

Wakey wakey: Uniqlo sets alarm bells singing
Uniqlo : Time : Social
App signals new support for citizen journalism

Big Ideas

App signals new support for citizen journalism

App signals new support for citizen journalism
Guardian : Citizen Journalism : App
Livehoods puts check-in locations on the map

Big Ideas

Livehoods puts check-in locations on the map

Livehoods puts check-in locations on the map
Livehoods : Digital : Map
Child’s play: Kyte Phone app launches on Android

News

Child’s play: Kyte Phone app launches on Android

Child’s play: Kyte Phone app launches on Android
Kyte Phone : App : Android
Britons stay close to home in search for hotels

Big Ideas

Britons stay close to home in search for hotels

Britons stay close to home in search for hotels
London : Greenlight : Luxury Hotels
Sky’s the limit: Weather app promises precision

News

Sky’s the limit: Weather app promises precision

Sky’s the limit: Weather app promises precision
Weather : App : Prediction
Walk in the park: Album takes a personal route

News

Walk in the park: Album takes a personal route

Walk in the park: Album takes a personal route
Experiential : Central Park : Bluebrain
Waxing lyrical: Scents of the city from Oak

News

Waxing lyrical: Scents of the city from Oak

Waxing lyrical: Scents of the city from Oak
New York : Scents Of Place : Olfaction
Ness

Design Directions

Ness

What’s your Ness? It is your John-ness, your Jane-ness, the characteristics that define you, the essence of who you are. It is also the name of a n...
Restaurant : Recommend : Reccomendation
Gingerline

Design Directions

Gingerline

The innovation: Pop-up plus The brand: Gingerline The instigator: Susannah Mountfort
Restaurant : Susannah Mountfort : Gingerline
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