Carlsberg

Carlsberg unveils the world’s first paper beer bottles

News

Carlsberg unveils the world’s first paper beer bottles

The fully recyclable Green Fibre Bottle is made from sustainably sourced wood fibres.
Drinks : Sustainability : Waste
Carlsberg UK gets honest about its beer

News

Carlsberg UK gets honest about its beer

The brewery brand has launched an honest consumer-facing campaign in a bid to redeem its flagship beer.
Drinks : Advertising : Branding
Van Cleef & Arpels explores the fun side of jewellery, and other stories

News

Van Cleef & Arpels explores the fun side of jewellery, and other stories

Today’s headlines including, an app that helps Generation Z cope with anxiety, Carlsberg uses AI to create new beers faster, Prose haircare encoura...
Retail : Food & Drink : Health
Probably the best

News

Probably the best

Copenhagen – Carlsberg has launched its own line of men’s grooming products made with beer.
Carlsberg Beer Beauty : CP+B Copenhagen : Grooming
Boozette brands market

Markets

Boozette brands market

Ladies! Drink me! So goes the subtext of a growing number of drinks brands’ marketing as they try to work out what it is women want in a drink.
Cocktails : Mocktails : Low Calorie Drinks
Myanmar market report

Markets

Myanmar market report

After five decades of virtual isolation under the ruling military dictatorship, the opening up of Myanmar has led to a flood of interest from forei...
Myanmar : UN : United Nations
Europeans find thirst for non-alcoholic beer

Big Ideas

Europeans find thirst for non-alcoholic beer

Europeans find thirst for non-alcoholic beer
Netherlands : Beer : Heineken
Juicy addition: Carlsberg unveils fruit drink

News

Juicy addition: Carlsberg unveils fruit drink

Juicy addition: Carlsberg unveils fruit drink
Copenhagen : Apple-Green Tea : Lene Dyrby Andersen
Designer label: Carlsberg makes a clean brew

News

Designer label: Carlsberg makes a clean brew

Designer label: Carlsberg makes a clean brew
Packaging Market : Minimal : Copenhagen
Alcohol marketers in Malaysia think beyond print

Big Ideas

Alcohol marketers in Malaysia think beyond print

Alcohol marketers in Malaysia think beyond print
Malaysia : Kuala Lumpur : Muslims
Lower-alcohol drinks prosper in UK downturn

Big Ideas

Lower-alcohol drinks prosper in UK downturn

Lower-alcohol drinks prosper in UK downturn
Alcohol : Beer : UK Recession
Beer sales flatten as emerging economies contract

Big Ideas

Beer sales flatten as emerging economies contract

Beer sales flatten as emerging economies contract
Alcohol : Beer : Vodka
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