The Future Sausage by Carolien Niebling, Milan The Future Sausage by Carolien Niebling, Milan
The Future Sausage by Carolien Niebling, Milan The Future Sausage by Carolien Niebling, Milan
The Future Sausage by Carolien Niebling, Milan The Future Sausage by Carolien Niebling, Milan
The Future Sausage by Carolien Niebling, Milan The Future Sausage by Carolien Niebling, Milan

Milan Salone 2017: Butchering the future

10 : 04 : 2017 Milan Salone 2017 : Food Futures : Whole-system Thinking

Milan – Designer Carolien Niebling has re-invented the humble sausage in a bid to prepare humanity for a future protein shortage.

  • The Future Sausage is a research project and book that address the impending scarcity of protein-rich foods
  • The publication features recipes developed in collaboration with a molecular chef and a master butcher

Niebling’s project explores a near future scenario in which we can no longer rely on meat, dairy products and eggs as sources of protein and will have to turn to fungi, plants and insects instead. Based on research into texture, fermentation processes and traditional butchery techniques, the designer speculates about alternative ingredients and methods of preparing processed meat products. ‘I decided to use sausage as a medium for the project because it was the first ever edible designed object, and the thinking behind it came from the scarcity of quality resources and inventive butchery,’ explains the designer.

Documenting Niebling’s research as well as the potential alternatives, The Future Sausage book examines technical design issues such as moistness, flavouring, glue and preservation, and introduces readers to different kinds of edible proteins available on our planet. ‘The goal is to move away from our relatively impoverished supermarket selection and transform ourselves from Eximius fornivores [supermarket food-eaters] back to omnivores [all-eaters],’ says Niebling.

The Big Picture

Food designers are exploring the long-term implications that depleting resources will have on our food culture. For more, read our Whole-system Thinking macrotrend.

Discover More Daily Signals
The Trend:  Romantic Anarchy

Daily Signals

The Trend:  Romantic Anarchy

Younger generations are rewriting the rules of romance – approaching love with equal parts idealism and irreverence.
Pop Culture : Media : Romance
The Big Idea: Branding in the Age of Elasticity

Daily Signals

The Big Idea: Branding in the Age of Elasticity

As the Western world enters a time of cultural volatility and political division, brands face a choice: retreat, react or re-root.  
Pop Culture : Media : Branding
The Viewpoint: Trad Love and a 19th century foresight framework for romance

Daily Signals

The Viewpoint: Trad Love and a 19th century foresight framework for romance

Pop Culture : Media : Dating
The Space: Why Netflix’s restaurant residency in Las Vegas speaks to fandoms

Daily Signals

The Space: Why Netflix’s restaurant residency in Las Vegas speaks to fandoms

Netflix expanding its entertainment empire into immersive dining in late 2025 with Netflix Bites Vegas, a year-long residency at MGM Grand in Las V...
Pop Culture : Media : Netflix
The Campaign: Instagram champions creative risk-taking with star-studded global campaign

Daily Signals

The Campaign: Instagram champions creative risk-taking with star-studded global campaign

As Instagram approached its 15th anniversary, the platform has launched a new campaign spotlighting creativity on social media.
Pop Culture : Media : Entertainment
The Trend: Phygital Fittings

Daily Signals

The Trend: Phygital Fittings

Virtual try-ons are evolving from transactional tools into immersive, emotionally aware stages for exploration, self-expression and co-creation.
Retail : Fashion : Technology
The Campaign: John Lewis celebrates 100 iconic products for its centenary

Daily Signals

The Campaign: John Lewis celebrates 100 iconic products for its centenary

UK department store John Lewis marked 100 years of its Never Knowingly Undersold promise with a new multimedia campaign created by advertising comp...
Retail : Advertising : Branding
The Viewpoint: Tactile Touchpoints

Daily Signals

The Viewpoint: Tactile Touchpoints

In a retail climate marked by economic anxiety and digital overload, the act of in-store customisation is emerging as a cultural salve, with shoppe...
Retail : Customisation : Craftsmanship
The Space: ASOS Live redefines fashion shopping through creator-led video content

Daily Signals

The Space: ASOS Live redefines fashion shopping through creator-led video content

Online retailer ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Retail : Fashion : Technology
The Big Idea: Six Storified Retail Environments

Daily Signals

The Big Idea: Six Storified Retail Environments

Storified retail crosses entertainment with hospitality to provide experiences that immerse visitors in emotive, local and cultural moments which d...
Retail : Hospitality : Storytelling
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN