Urban Play

24 : 09 : 2009 Lacoste : Barack Obama : Michelle Obama

To combat stress, hone performance, raise fitness levels, achieve goals and inject an element of play into their lives to counter the gloom of the recession, men are giving in to ‘the call of the game’. According to a recent report by The Future Laboratory for Lacoste, we’re witnessing a surge in popularity of team and extreme sports, social gaming, adult playgrounds, playful architecture and a new focus on ‘the game’ and ‘play’ in the workplace.

Urban Play

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