Shock of the New Chic: Dealing with New Complexity in the Business of Luxury

28 : 03 : 2014 Boston Consulting Group : Ipsos : China

The world’s consumers are in love with luxury, spending $1.8 trillion (€1.3 trillion, £1.1 trillion) in 2013 on luxury goods and services. Yet the object of their affection is shifting – away from objects towards experiences.

Shock of the New Chic: Dealing with New Complexity in the Business of Luxury

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