Luxury

Luxury Trends : An exploration of the luxury market through trends, insights and expert opinions.

Trends : Micro Trends

Digital Fragrances

By Kathryn Bishop and Olivia Houghton 20 : 12 : 2021 Fragrance : Beauty : Technology

Our sense of smell, once impossible to translate via the internet, is now aligning with our digital habits, thanks to a new wave of phygital perfumers.

Six Indian jewellery brands combining heritage and innovation:

India’s jewellery innovators are redefining tradition with technology and sustainability to shape the future of this timeless market.

Jewellery : India : Biological Jewellery

Five Luxury Brands Recrafting Heritage In-Store:

Luxury brands are opening flagship and pop-up stores with new codes of craft and heritage embedded into the physical destination.

Luxury : Retail : Heritage

Luxury Recrafted:

The consumers – or rather the collectors – of tomorrow will expect luxury to signal status not through excess, but by acting as a...

Luxury : Society : Fashion

Modern Affluence Summit 2023 recap: The Great Wealth Transfer:

Held at 180 The Strand, London, in September 2023, the fourth Modern Affluence Summit concentrated on The Great Wealth Transfer and the...

Luxury : Finance : Events

Seductive Opulence:

As wellness takes centre stage in luxury, brands are captivating discerning consumers with a provocative twist, using seductive imagery...

Wellness : Luxury : Seduction

AOI’s Ocean of Ideas Crafted to be Collected:

Farah Marafie discusses how her luxury label AOI is not catering for clients or consumers but for collectors of wearable artworks.

Luxury : Fashion : Art And Design

Dining Deluxe:

LS:N Global speaks exclusively to creative agency Construct about crafting experience design for a new era of luxury dining.

Luxury : Dining Experience : Hotel Experience

State of Luxury: India:

A booming middle class of premium aspirers and the consistent increase of UHNWIs’ wealth strongly establish India as no longer an...

Luxury : India : Indian Luxury Market

Weaving Omani Heritage into Haute Parfumerie:

Amouage's chief creative officer Renaud Salmon talks to LS:N Global about embarking on a global retail expansion that creates a...

Luxury : Perfume : Middle East

Three Takeaways from VivaTech 2023:

At Europe’s biggest start-up and tech event, VivaTech (14–17 June, Paris), AI was unsurprisingly the dominating topic, but also notable...

Technology : Design : Retail

Gen Z and Luxury’s Future: FT Business of Luxury 2023:

The 2023 FT Business of Luxury summit held in Monaco (21–23 May) offered a deep dive into decoding Gen Z consumers and the ensuing...

Luxury : Gen Z : Youth

Targeting Ultra-high-net-worth Individuals on Social Media:

Social media specialist Lily Power argues that getting digitally social with the 1% is all about exclusivity, authenticity and tapping...

Luxury : Advertising & Branding : Retail

Three Takeaways from the Walpole British Luxury Summit 2023:

The new luxury world order, tomorrow’s consumers and good luxury were hot topics at the Walpole British Luxury Summit 2023 in London.

Luxury : Sustainability : Technology

Luxury Members’ Club Market:

In the post-Covid-19 inflationary landscape, affluents are flocking to third spaces to socialise, connect and indulge in lavish...

Luxury : Travel & Hospitality : Society

Four Luxury Fashion Brands Stepping into the Home:

As consumers spend more time and money upgrading home spaces, luxury fashion brands are racing to develop dedicated homeware lines.

Luxury : Fashion : Design

Regenerative Luxury Jewels:

Thanks to advances in materials and manufacturing, the jewellery industry is entering a new era of sustainability.

Luxury : Sustainability : Fashion

EQ-Commerce:

Innovative retailers are using technology to create intelligent, empathic commerce journeys – where every touchpoint is a learning...

Retail : Technology : Media And Technology

Scents and Scent-ability:

Scent is set to change the nature of health, wellbeing and self-care, according to Firmenich’s chief consumer and innovation officer,...

Beauty : Sustainability : Health And Wellness

Luxury Futures 2023 On-demand Webinar:

Watch our on-demand event for practical insights, exclusive debates, discussions and an executive summary of sector directions.

Reports : Events

Demystifying Luxury with La Patiala:

From caviar bumps to après-ski etiquette, Kristen Shirley’s open-source luxury encyclopaedia La Patiala unpacks the elite’s unspoken...

Luxury : Food & Drink : Society

The Dorchester: Reframing Future Heritage:

London’s The Dorchester has undergone a significant rebranding, rooted in its 1930s inception. We speak exclusively to creative agency...

Luxury : Hospitality : Design

Autumn/Winter 2023: The Download:

From a diversity downturn to a theatrical-versus-commercial polarity, these are the key takeaways from fashion month for autumn/winter...

Fashion : Luxury : Events

Chinese Outdoor Fashion Market:

Propelled by Covid, China's surging interest in local outdoor sports hints at new opportunities worth billions of yuan for the fashion...

China : Global Fashion And Style : Moncler

State of Luxury: Post-lockdown China:

After contracting in 2022, the most promising market for luxury goods is expected to recuperate quickly while setting new standards...

Luxury : China : Beijing

Cruise Ship Market:

As it navigates post-pandemic travel the cruise industry is redefining its purpose to keep up with travellers’ demands for...

Cruise : Mobility : Luxury Yacht

Heating up Luxury Fashion for Gen Z:

Heat co-founders Mario Maher and Joe Wilkinson explain how their mystery box concept taps into Gen Z mindsets, while offering a new way...

Luxury : Fashion : Youth

Next-level Luxury Pop-ups:

Brands are experimenting with niche campaign moments and product drops via pop-ups – with the aim of better understanding regional and...

Luxury : Retail : Advertising

Brand-led Immersive Travel:

What’s next for rarefied, luxury travel? We speak to brand consultant Joel Bartfeld about his new travel platform, Joel Found, and the...

Travel : Hospitality : Luxury

Topline Tableware:

Younger generations are dusting off tabletop heirlooms, from crystals to silver cutlery, and driving a revival of traditional arts de la...

Luxury : Food & Drink : Design

Future Forecast 2023: Luxury:

Luxury is once more becoming exclusive, guilded and hyper-curated. It is also about assets that can be traded and traced in digital as...

Luxury : Fashion : Retail

Airborne Stays:

A new category of travel experiences is taking off and catering for a growing appetite for air-scapism – airborne cruises where the...

Luxury : Travel & Hospitality : Technology

State of Luxury: South Korea:

With rising wealth and digital fluency in its younger demographics, South Korea is well positioned as one of Asia’s most exciting and...

Luxury : Fashion : Art

Five Luxury Fashion Brands Advancing Biotechnology:

Luxury fashion houses are increasingly recognising the potential of biotechnology and experimenting with bio-textiles for a more...

Fashion : Technology : Luxury

Is this the Future of Fragrance?:

Genderless, carbon-neutral, synthetic: luxury veterans Enrico Pietra and Rodrigo Caula are building the future of fragrance – with a...

Luxury : Beauty : Technology

Why Brands are Building Archives:

Once the domain of museums and libraries, consumers and collectors are building – and selling – their own archives. Now, brands are...

Luxury : Fashion : Technology

State of Luxury: Thailand:

As Thailand works to recapture its pre-pandemic tourism levels, the country is investing to become a premier luxury travel destination.

Luxury : Thailand : Hospitality

How Jewellery is leading the Circular Economy:

Caroline Chalmer, CEO and founder of Finematter, discusses how the jewellery industry is changing in a digital landscape.

Luxury : Eco Design And Sustainability : Circular Economy

Automotive Accommodation:

With global car sales in decline, premium automotive brands are entering the property market, using car-branded condos to diversify...

Mobility : Travel & Hospitality : Luxury

Guilded Luxury:

As the world enters a period of economic downturn, luxury brands are seizing strategies to build long-lasting and enriching...

Luxury : Travel : Hospitality

Prestige Pets:

As dog ownership booms and birth rates decline, fashion brands are getting involved in the lucrative luxury pet economy.

Luxury : Fashion : Society

Haute Couture Market:

New directions in the haute couture market reveal how the traditional sector is still at the forefront of fashion innovation and...

Luxury : Sustainability : Fashion

How Luxury Landmarks are Reshaping Cities:

To strengthen their cultural relevance during moments of global unrest, luxury brands are renovating historic monuments and refurbishing...

Luxury : Hospitality : Culture

The State of Luxury: USA 2022:

Priorities are changing in the US luxury market as brands seek to court high-net-worth clients with ever-more niche experiences, spaces...

Luxury : Retail : Health & Wellness

Gated Retail:

As the race to court very important clients (VICs) heats up, luxury brands are opening private boutiques for their top-spending customers.

Luxury : Retail : Fashion

Recuperative Tourism Market:

The healthification of the travel and hospitality sector has grown to encompass everything from recovery to medical intervention.

Travel & Hospitality : Luxury : Health & Wellness

Fractional Art Ownership:

A new breed of start-up is aiming to democratise access to art ownership, allowing everyday investors to purchase fractions of...

Luxury : Art : Technology

Assarée wants investors to take aim at dirty gold:

Wealth advisory service Assarée is setting a new standard in gold investing. CEO Anouk Hilti-Zingg and head of communications Nathalie...

Luxury : Investment : Finance

Plant-based leathers will redefine luxury:

Joey Pringle, co-founder of alternative leather manufacturer Veshin Factory, explains how plant-based leathers can disrupt the luxury...

Fashion : Sustainability : Luxury

Neo-wealth Wears:

Luxury brands are setting their sights on the crypto elite, designing accessories that allow people to flaunt their riches in the...

Luxury : Cryptocurrency : Web3

Five Luxury Hotels Elevating Sleep Tourism:

From AI-powered mattresses to in-house sleep specialists, high-end hotels are placing next-generation restorative facilities at the...

Travel & Hospitality : Luxury : Hotels

What’s next for luxury home ownership? Nomadism:

John Andrew Entwistle, founder of premium travel network Wander, envisages a future when people will roam the world for the same price...

Travel : Hospitality : Luxury

Generation Z Luxury Market:

Rigorous and savvy in their selection of brands, Generation Z’s research-led approach to luxury is set to redefine value and aspiration...

Luxury : Youth : Fashion

Streetwear Brokerages:

A series of new platforms are transforming fashion’s resale market into a bona fide investment arena, cementing garments as tradeable...

Fashion : Finance : Streetwear

The State of Luxury Fashion: Italy:

Italy’s luxury fashion sector is fostering a more collaborative, inclusive and transparent future as it recovers from the impact of...

Luxury : Fashion : Supply Chain

Seller-generated content will upend luxury retail:

When celebrities clear out their closets, they sell through Basic.Space, a social commerce platform founded by Jesse Lee that’s...

Retail : Luxury : Community Commerce

Repurposed Roadwear:

Car brands are combining fashion and material innovation to promote sustainable practices in mobility’s green age – without sacrificing...

Mobility : Fashion : Sustainability

Unpacking luxury’s NFT and metaverse opportunity:

Daniella Loftus, a member of Red DAO, describes how non-fungible tokens (NFTs) and digital goods can open new revenue streams and...

Luxury : Technology : NFTs

Digital Fragrances:

Our sense of smell, once impossible to translate via the internet, is now aligning with our digital habits, thanks to a new wave of...

Fragrance : Beauty : Technology

Pop Culture Jewels:

Jewellery and music are converging, as brands and pop stars use their clout to drive identity-first directions in marketing and...

Luxury : Identity : Society

Next-generation Watch Market:

An industry long steeped in traditional values, the luxury watch sector is undergoing a transformation in an attempt to woo a new...

Luxury : Watches : Retail

Crypto-cliques:

Amid a big tech backlash, cyber-savvy consumers are gathering in decentralised social spaces that use blockchain to unlock elite...

Media : Technology : Social Media

Five global experts share what’s next for luxury:

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer engagement, products and conscious...

Luxury : Sustainability : Travel & Hospitality

Explore the next global luxury hotspots:

Five global locations are offering fresh opportunities in the inter-Covid era, as luxury brands and high-end hospitality put down...

Luxury : Covid-19 : Travel

Fashion Rental Market:

Fashion rental services are evolving to benefit brands and consumers, providing new revenue streams, peer-led style inspiration and...

Fashion

Sportive Affluents:

With active pursuits growing among luxurians, traditional sports are surging in popularity as brands refresh and revive sportswear for...

Luxury : Sport & Leisure : Wellness

Gucci’s Robert Triefus on redefining luxury:

Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five...

Luxury : Retail : Fashion

Five future paths for luxury collaborations:

Historical rivalries are being put aside as luxury firms embrace the benefits of working together, from authentication projects to...

Luxury : Sustainability : Fashion

The future of luxury lies in escapism:

Author and analyst Erwan Rambourg is positively bullish about what lies ahead for the sector, sharing insights from his latest book,...

Luxury : Travel : Health & Wellness

Anti-ostentation Attitudes:

From influencer conduct to social media platforms, more considerate luxury marketing is emerging online in which brands are exploring...

Luxury : Marketing : Society

Premium Homeware Market:

Following a year of pandemic nesting, premium brands are seizing upon homeware to elevate comfort and style, and bring artisanal goods home.

Luxury : Retail : Design

Five luxury brands exploring longevity marketing:

Global luxury brands are exploring slower, lifestyle-led forms of marketing to stand out from the transient and homogenised nature of...

Luxury : Media : Marketing

Brynn Wallner on future-proofing luxury marketing:

The founder of Dimepiece, a platform educating women about luxury watches, says brands are failing to promote luxury as an investment.

Luxury : Youth : Branding

Will NFT luxury assets transform consumer values?:

Artist Sebastian ErraZuriz and his studio have created Digital Diamonds, the world’s first crypto gems. But are luxurians ready for a...

Luxury : Technology : NFTs

Healing Luxury:

From fashion to jewellery, Chinese designers are drawing on national pride and traditional approaches to wellbeing to recast luxury’s...

Luxury : China : Health And Wellness

Five minds changing luxury fashion perspectives:

Around the world, a series of individuals are driving new directions for luxury, from the championing of African artisans to transhuman...

Luxury : Retail : Technology

How luxury car brands can navigate an electric future:

The car has always been a mark of independence, freedom and status but as innovation and attitudes to mobility evolve, what future...

Mobility : Luxury : Technology

How football can kick luxury brands into shape:

False 9 is on a mission to elevate and promote the modern football player and club – with a close eye on luxury brands.

Luxury : Sport : Advertising

Augmenting Automotive Retail:

In the pandemic age, luxury car retail is driving in a new direction, turning to virtual experiences and anti-sales showrooms to win...

Luxury : Retail : Automotive

Transforming pollution into greener diamonds:

Future luxury goods could lie in unexpected places, says Aether Diamonds, a company turning pollution into glittering stones.

Luxury : Sustainability : Manufacturing

The brands rethinking premium drinks packaging:

Sustainable packaging for alcohol is becoming more sophisticated as premium brands push sustainability through innovative, eco-friendly...

Drinks : Packaging : Sustainability

Fragrance Futures Market:

Convenience-led homebody lifestyles are forging new paths for fragrance brands, as formulations become beneficial and marketing moves...

Fragrance : Luxury : Beauty

Ephemeral Hotels:

With experience-collecting guests concerned about their travel footprint, hoteliers are now helping to alleviate their worries by...

Hospitality : Travel : Luxury

Luxtainment:

As spending moves online, luxury brands are exploring new content marketing opportunities that combine entertainment with expertise and...

Luxury : Retail : Entertainment

Champagne Futures Market:

With 2020 poised to be a vintage year, champagne producers are grappling with the challenge of Covid-19 and a consumer base seeking less...

Luxury : Drink : Alcohol

Second-hand Brands:

Brands are taking back control of their second-hand stock and launching dedicated platforms and spaces to sell pre-owned products.

Retail : Resale : Fashion

How tech is transforming artisanal luxury in India:

Indian luxury expert Deepali Nandwani discusses the state of luxury in India, from Covid-19’s impact to downsized weddings and goods on...

Luxury : Retail : Fashion

Whisper Networks:

Luxury brands are focusing on invitation-only, experience-led micro-communities to uphold an aura of exclusivity in the

Luxury : Media : Technology

Omnilux Lifestyles:

The luxury experience of the future will no longer rely on tactile human-to-human moments, but anytime attainment, anywhere in the...

Luxury : Hospitality : Travel

Heritage Refashioned:

At a time of greater brand transparency, the luxury sector is looking inwards to address and change the meaning of heritage beyond its...

Luxury : Fashion : Black Lives Matter

China Luxury Retail Market:

As its economy bounces back, China is becoming the global gauge for luxury retail, powered by revenge spending, patriotic mindsets and...

Luxury : Retail : China

The next luxury market? It’s the virtual world:

Unmatereality is a Singapore-based studio digitising and gamifying luxury fashion. Its founder Andy Ku discusses his plans for the era...

Luxury : Fashion : Technology

The rise of resilience residences:

Shelter and safety are aligning with luxury living as designers create high-end homes for a future affected by climate change and disasters.

Luxury : Future Cities : Sustainability

Rural Luxury Market:

City living is losing its allure as affluent consumers look to the countryside for a more stable and idyllic lifestyle.

Luxury : Home : Sustainability

Studio Stores:

Faced with declining footfall and fallout from coronavirus, retailers are reclaiming their stores as multimedia hubs for content creation.

Retail : Media : E-commerce

The premium spirits defying world borders:

With consumers unable to travel and discover local tipples, distillers are creating elevated spirits that can transport drinkers to...

Luxury : Drinks : Spirits

We must rethink hotel design for a brave new world:

Luxury hotels are being challenged to swap opulent interiors for considered spaces and hygienic materials in order to future-proof the...

Luxury : Hospitality : Travel

Luxury Cars On Demand:

High-end car manufacturers are adopting subscription-based services in order to offer levels of convenience that stretch beyond...

Automotive : Luxury : Digital

The digital future of Fashion Weeks:

The impact of Covid-19 and growing climate concerns are pushing luxury and fashion brands to technology that digitises the runway and...

Fashion : Luxury : Retail

In future, the only luxury will be a clean conscience:

Walpole CEO Helen Brocklebank discusses its recent Sustainability Manifesto, luxury brand stewardship, shared goals and a home...

Luxury : Sustainability : Manufacturing

Voyage Apparel:

Clothing and accessories brands are catering for Liberated Luxurians with new collections and services for ever-more peripatetic...

Luxury : Fashion : Travel

Experiential luxury malls:

Shedding their teen hangout reputation, retail centres are being given an experiential upgrade as operators set their sights on affluent...

Luxury : Retail : Architecture

The spaces making zero-waste dining luxurious:

Chefs and restaurateurs are proving that zero-waste can be high-end with a raft of new eateries representing the next generation of...

Food : Waste : Sustainability

Anti-aspiration Advertising:

Luxury brands are using prosaic moments and everyday people in their communications to appeal to a new generation of unostentatious...

Luxury : Advertising : Campaign

The future of hospitality is contemplative spaces:

Design Hotels founder Claus Sendlinger on how physical spaces can alter urban consumers’ sense of being in times of haste and...

Hospitality : Hotels : Travel

Related to Luxury

Big Ideas

Material Matters 2023: Designing tomorrow’s narratives

As part of the London Design Festival, Material Matters 2023 saw designers explore the transformative potential of materials, from new narratives of plastic to biomaterial futures.

Materials : Sustainability : Design

News

Tinder introduces £410 monthly subscription plan for serial daters

Unveiled in September 2023, Tinder Select is the platform’s new high-end subscription plan offered to its most active users for £410 ($499, €472) per month.

Dating : Media & Entertainment : Luxury

News

Pringles begins TikTok-approved caviar collection

In a ground-breaking fusion of social media trends and gourmet snacking, Pringles has teamed up with The Caviar Co to introduce a limited-edition Crisps and Caviar Collection from 19 September.

Luxury : Food & Drink : Society

News

Yell is releasing a fragrance that smells like the Yellow Pages

Almost five years after the last issue of the Yellow Pages was sent to print, Yell is creating an Eau de Yellow Pages perfume.

Luxury : Fashion : Retail

Futures 100

Futures 100 Innovators : September

In the final longlist of our 2023 Futures 100 Innovators, we reveal The Future Laboratory’s chosen innovators and change-makers who are set to disrupt the lifestyle categories in 2023 and beyond.

Futures 100 Innovators

News

Hennessy brings its cognac-making history to life in virtual reality

Hennessy has opened an exhibition in its home town of Cognac, revisiting the Maison’s rich heritage with a little help from virtual reality technology.

Luxury : Food & Drink : Technology

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Topline Tableware:

Future Forecast 2023: Luxury:

Airborne Stays:

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Is this the Future of Fragrance?:

Why Brands are Building Archives:

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Digital Fragrances:

Pop Culture Jewels:

Next-generation Watch Market: