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Europe lags behind as prestige beauty sales rise

15 : 02 : 2012 Cosmetics : Turbulent Teens : Chile

International – Sales of cosmetics products in high-end stores grew strongly in Argentina, Mexico and China in 2011, but the sector lagged behind in Europe.

In 2011, dollar sales of prestige beauty products grew by 33% in Argentina compared with the previous year, while sales rose by 15% in Mexico and 22% in China, according to a report by market research company NPD Group.

G&G Secret Garden Collection G&G Secret Garden Collection
Shiseido men Shiseido men
SK-II. Antiedad SK-II. Antiedad

Prestige beauty sales grew by 11% and 9% in the US and the UK respectively, while sales in France and Italy were weaker, up by 3% and 1% respectively. In Spain sales fell by 1%.

Sales of prestige beauty products in US department stores increased, boosted by skincare and fragrances. Both categories had double-digit dollar growth in 2011 compared with 2010. Skincare sales increased by 14%, fragrances were up 11%, while make-up sales rose by 9%.

The global beauty market is changing as the economic balance shifts in the Turbulent Teens. For more insight on the global beauty sector, read our Beauty Futures report.