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Design Directions
Translating consumer trends into actionable designs, colour palettes and materials.
Design Directions
New Consciousness
Responsibility is being rebranded. As businesses apply long-term thinking, a vibrant visual landscape is emerging that inspires action and optimism.
Sustainability
:
Long Term Thinking
:
Visual Communication
Design Directions
Grey London
Grey London has embarked on a major rebranding to honour its founders and promote diversity.
Grey London
:
Brexit
:
Inclusivity
Design Directions
Sideways Dictionary
Sideways Dictionary is a new dictionary that simplifies digital jargon.
Google
:
The Dislocated World
:
Technology
Design Directions
Grow Up
Mercedes-Benz’s largest marketing campaign to date explores the complexities of being a young adult.
Mercedes-Benz
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Neo-kinship
:
Adulting
Design Directions
Autumn/Winter 2017 Fashion Week: Part 2
In the second part of our autumn/winter 2017 design directions report, LS:N Global examines the changing notions of femininity and the continuing f...
The Dislocated World
:
Prada
:
AW 17
Design Directions
The Modist
The Modist is a new online destination for luxury modest wear.
Modest Wear
:
Luxury
:
E-Commerce
Design Directions
Halo
In an industry first, start-up coffee brand Halo offers consumers a premium-quality product in a sustainable package with its biodegradable capsule.
Halo
:
Coffee
:
Sustainability
Design Directions
Autumn/Winter 2017 Fashion Week: Part 1
This season, designers challenged traditional notions of luxury and collaborated with nostalgia-evoking brands. LS:N Global outlines the key design...
Autumn Winter 2017
:
MM6 Maison Margiela
:
Subversive Luxury
Design Directions
Delete
Interactive exhibition Delete asked children to consider the boundary between the digital and physical worlds.
DELETE
:
The Sharded Self
:
Awakening Tech
Design Directions
Raw Movement
Inspired by human movement and touch, wellness interiors and packaging designers are embracing a raw aesthetic, experimenting with primitive shap...
Human Movement
:
Blok London
:
Boutique Fitness
Design Directions
Did you mean MailChimp?
In its first major campaign, email marketing service MailChimp is leading by example.
MailChimp
:
Droga5
:
Omnichannel
Design Directions
Leta Sobierajski: Art direction
Art director Leta Sobierajski uses the body as an abstract and inanimate prop to create surprising and subversive scenography.
Leta Sobierajski
:
RUH
:
Art Direction
Design Directions
SFF 2017: Design Directions
Designers at this year’s show presented highly emotive objects and interiors that featured tactile finishes, block-colour spaces and architectural ...
Stockholm Furniture Fair 2017
:
Interior Design
:
Painterly Primitive
Design Directions
MK2VR
Virtual reality is transformed into a social experience in Parisian cinema chain MK2’s new space.
MK2VR
:
VR
:
BNP Paribas
Design Directions
Ripple
A wearable support network for people living far away from friends and family.
Ripple
:
New Bricolage Living
:
Parenting
Design Directions
Fluid Capital
The move towards a cashless society is inspiring a new visual language around financial values, transactions and the appearance of money.
Finance
:
Cashless Futures
:
Snask
Design Directions
Dotdot
Brand consultancy Wolff Olins has created a visual identity for ZigBee Alliance’s Dotdot, a universal language for Internet of Things devices.
Wolff Olins
:
Branding
:
The Internet Of Things
Design Directions
Filter Space
The new Dr Jart+ flagship store in Seoul offers customers a refuge from the worst of the city’s pollution.
Dr.Jart+
:
Seoul
:
South Korean Beauty
Design Directions
Lucy Hardcastle: Creative Direction
Creative director Lucy Hardcastle uses a cross-disciplinary approach to achieve a hyper-real aesthetic that blurs the boundaries between the physic...
Lucy Hardcastle
:
Motion Graphics
:
Revelation Brands
Design Directions
Do You Believe In More?
Musician, artist and dancer FKA Twigs took creative control of Nike’s latest campaign, which challenges preconceptions about sport and art.
FKA Twigs
:
Athleisure
:
Nike Women
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