The Impossible Project

03 : 03 : 2011 Camera : The Impossible Project : Revival

Polaroid’s decision to pull the plug on 51 years of instant film production in 2008 could have been a disaster for Florian Kaps. His online business was built entirely on sales of the company’s Instamatic film and cameras to an avid global fan base who refused to accept that digital ubiquity had made their favourite bit of kit obsolete.

The Impossible Project

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