Re-con Man

16 : 10 : 2013 Retail : Terroll Lewis : Luigi Lunihank

Being a man used to be simple. You put food on the table, a roof over your head, and clothes on your children’s backs. Now at the start of the ‘female century’, never has more been expected of the man. And in the face of these new expectations they are embarking on a bold re-invention of masculinity.

Re-con Man

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