New collection supports vulnerable women

07.07.2017 Fashion : Design : Retail
Women of Change by Bethany Williams, London Women of Change by Bethany Williams, London
Women of Change by Bethany Williams, London Women of Change by Bethany Williams, London
Women of Change by Bethany Williams, London Women of Change by Bethany Williams, London

London – Bethany Williams' Women of Change collection was produced in collaboration with female prisoners.

The menswear designer, whose work explores social and environmental change, worked with female prisoners and San Patrignano, a drugs and alcohol rehabilitation community in Italy that teaches recovering addicts traditional craft skills such as weaving and leatherwork, to produce pieces for her spring/summer 2018 collection.

The pieces are made using recycled packaging materials sourced from the workshops at San Patrignano. The Attentionze tape, which appears as a repeated motif across the collection, was taken from the electrical department.

‘The collection provides a positive critique of gender by men supporting women through the purchase of the garments,’ Williams explains to LS:N Global.

The campaign lookbook is a collaboration between the designer and TIH Models, an agency that supports young homeless people in London, and features models Kris McAllister and Mustapha, who are both homeless.

The Big Picture

  • Williams’ work addresses real social issues such as homelessness that are not typically explored by fashion designers. Read about her collaboration with Tesco and the Vauxhall Foodbank here
  • Designed to support some of society’s most vulnerable women, the menswear collection addresses the gender zeitgeist from a fresh perspective