US – The Curve app enables users to switch the account that payments are made from retrospectively.
Fuelled by the Millennial tendency to juggle finances between multiple bank cards, Curve has teamed up with MasterCard to create a feature that lets users change the card they have paid with for up to two weeks after the transaction has been made.
Curve, which was founded in 2015, enables users to upload an unlimited number of cards, switching between accounts within the Curve app.
‘People want simpler, safer ways to stay on top of their money, but they don’t always want to switch away from their trusted bank accounts,’ says Curve founder and CEO Shachar Bialick. ‘Curve cardholders get the best of both worlds and that is exactly the mission we’re on – to simplify the way people spend, see and save their money.’
Described as financial time travel, the feature was first suggested by an existing customer and was formally introduced following numerous interviews with other subscribers to ascertain the usefulness of the feature. Curve also plans to launch Curve Connect in the near future, in which it will converge with other financial technology (FinTech) companies in a bid to expand its services further.